Vice President, Cobrand Product Management, Existing Customer Marketing & Events
Citigroup
- New York City, NY
- $129,840-194,760 per year
- Permanent
- Full-time
- Working with internal and external partners to develop and deploy Cardmember communications across a variety of Cardmember marketing programs and channels
- Liaising directly with the cobrand partner on the development of cross-organizational marketing strategies and opportunities for further collaboration or efficiencies
- Managing an inventory of Cardmember assets to identify gaps and opportunities within the marketing curriculum
- Maintaining and providing analysis of Marketing KPIs across assigned programs and channels
- Informing future Cardmember marketing strategies, including the development and implementation of enhancement roadmaps
- Providing marketing support for major portfolio initiatives by leading the project management and execution of asset development and deployment for assigned programs and channels
- Executing Cardmember and internal events, such as Live Nation activations, portfolio sponsorships, and team events
- Maintaining all proper controls & risk procedures and documentation
- 7+ years of relevant product management or marketing experience
- Excellent written and verbal communication skills, with a strong attention to detail
- Strong analytical skills and the ability to assess marketing KPI reporting
- Ability to work independently and effectively in a fast-paced, matrixed environment
- Strong project management skills and experience prioritizing workloads to drive results with a sense of urgency
- Experience building relationships and working with both internal & external partners, as well as strong influencing skills
- Positive attitude, enthusiasm, and a desire to learn and grow professionally
- A customer-focused mindset
- Bachelor’s degree required