Specialist, Paid Search (Panama City, Panama)

Mod Op

Ciudad de Panamá
Permanente
Tiempo completo

Hace 3 días
Postúlese fácilmente

As Specialist, Paid Search you will be responsible for managing a key channel for our clients’ businesses. You will help develop and execute strategic paid search plans, use analytics to inform decisions and drive execution to optimize a budget against client goals. You will be responsible for the creation, optimization, and management of paid search campaigns for a portfolio of clients. You will collaborate with the client and the rest of the integrated team to deliver on goals and contribute to the overall success of the accounts.Candidates must be based in Panama City, Panama and it is a fully remote job.Core Competencies

Genuine interest in paid search and investment in client goals and success
Curious and motivated to analyze results, solve problems, and tell stories with data
Ability to think strategically and innovatively to drive successful outcomes
Excellent analytical and mathematical skills
Excellent written and verbal communication skills – comfortable creating PowerPoint decks and presenting to clients/internal stakeholders
Commitment to accuracy and quality with a strong attention to detail
Ability to manage multiple projects concurrently while prioritizing effectively and meeting deadlines
Ability to learn new industries/business types and translate that knowledge to achieve client goals
Strong organizational skills and ability to work in a constantly changing, demanding environment

ResponsibilitiesManage day-to-day paid search campaigns and optimization to achieve client goals, including:

Strategy and campaign structure development
Budget pacing
Bid strategy implementation and maintenance
Keyword performance
Ad copy/ad extension performance
Strategically analyze results and provide actionable recommendations,
Keep pace with industry trends to ensure platform updates and best practices are being followed
Assist in new business opportunities through account audits to identify areas of opportunity

Requirements

Candidates must be based in Panamá
Fluent English – both written and spoken
A bachelor’s degree in communications, business, data, or another related field.
2-3 years of experience in Paid Search, either from an agency or client-side role, with direct experience executing daily management paid search campaigns
Knowledge of paid search bidding, targeting, optimization
Experience managing campaigns in other paid search campaign types: Shopping, App Campaigns or Discovery
Basic knowledge of Google Analytics and SEO best practices
Certification in Google AdWords
A great attitude, natural curiosity, resourcefulness, intelligence, and work ethic
Desire to contribute to the creative and collaborative culture of the agency
BONUS: Experience in other search engines such as Baidu, Naver, Yandex and others
BONUS: Experience in Search Ads 360

Don't think you have all the skills required for this role? Experience can be built in numerous ways. Please tell us more about yourself or what you can bring in an optional cover letter.Benefits

Health and Life Insurance for employee and family, access to Vision benefits, Telemedicine services, Psychology support and others.
On the job training and career growth opportunities
Fully remote job
Great team environment, collaborative offices, fun company culture with a great balance of work and play
Vacations are granted by day or weeks according to employee approved request.
Salary with yearly review and competitive benefits
Pay commensurate and competitive based on experience and skill set.

About Mod OpMod Op is a 360-degree, full-service advertising agency with offices in New York, Los Angeles, Miami, Minneapolis, Portland, Dallas, Kansas City, and Panama City, Panama. At Mod Op, everything we do starts with understanding our clients’ marketing opportunities and business challenges. Then, we identify the unique methods to help them achieve those goals utilizing a wide area of services and expertise. We have experts in B2C and B2B communications with deep industry experience in consular and lifestyle products, energy, media and entertainment, technology, and travel and hospitality. We are committed to process, quality, and partnership to produce the best work and embrace respect, balance, and change as part of our culture.

Mod Op