Events and Field Marketing Specialist
Gympass
- Ciudad de México
- Permanente
- Tiempo completo
We are thrilled to announce our rebranding as Wellhub, marking a significant milestone in our journey. This transformation reflects our evolution from a “pass for gyms” to a comprehensive employee wellbeing solution. With our refreshed identity, we are poised to embark on an exciting new chapter of growth and expansion. We are elevating our offerings, including a completely new app experience and an expanded network of wellbeing partners. Learn more about it .THE OPPORTUNITYWe are hiring a Events and Field Marketing Specialist to our Marketing Revenue team in Mexico City!This position is for joining the Revenue Marketing team at SS Latam with a focus on Mexico. The candidate will be responsible for planning and executing the field marketing strategy, including the planning and execution of online and onsite events, working across the sales funnel to generate new business opportunities and accelerate existing ones. This is a fantastic opportunity to join a growing team with a strong impact on the company's B2B sales.YOUR IMPACT
- Event Strategy and Execution: Develop and execute impactful B2B events, conferences, webinars, demo sessions, 1-few events, and trade shows that showcase Wellhub solutions and foster meaningful connections with potential clients.
- Influence Chief Human Resources and Human Resources audiences through client engagements, industry organizations, partners, and first-party events across the Mexican Market.
- Field Marketing Campaigns: Collaborate with the marketing team to design and implement field marketing campaigns to generate leads, increase brand awareness, and support sales efforts.
- Relationship Building: Cultivate relationships with key stakeholders, clients, and industry partners to enhance Wellhub' presence in the corporate wellness landscape.
- Collaboration: Work closely with cross-functional teams, including sales, product, and customer success, to ensure seamless alignment and execution of marketing initiatives to reach shared goals and KPIs.
- Analytics and Reporting: Utilize data and analytics to measure the success of events and marketing campaigns, providing insights and recommendations for continuous improvement.
- Live the mission: inspire and empower others by genuinely caring for your own wellbeing and your colleagues. Bring wellbeing to the forefront of work, and create a supportive environment where everyone feels comfortable taking care of themselves, taking time off, and finding work-life balance.
- Bachelor's Degree in Business, Marketing, Communications, Economics, Public Relations, or related field AND 3+ years of integrated marketing (e.g., campaign planning and execution, digital marketing), event management, program management, marketing operations (including campaign reporting and analysis), or related work experience.
- Previous relevant hands-on field marketing experience driving business growth with B2B campaigns across events and revenue-driven communication;
- Owns understanding and representation of local/regional business prioritization and marketing objectives.
- Passion and love for global, modern, and inclusive marketing and an ability to innovate and unlock new growth opportunities for the business.
- Strong project management skills and attention to detail.
- Excellent communication and interpersonal skills
- Ability to thrive in a fast-paced, dynamic environment.
- Experience with marketing automation tools and marketing creation tools.
- Analytical skills for data-driven decision making
- A strong team player who thrives in a collaborative environment, with the ability to build relationships with key stakeholders within the marketing and sales teams;
- You can work both autonomously and collaborate in a team environment;
scope. This includes flexibility to adjust their working hours based on their personal schedule,
time zone, and business needs.WELLHUB: We believe in our mission and encourage our employees and their families to find their passion too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.PAID TIME OFF: We know how important it is that our employees take time away from work to recharge.PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family.CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development.CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! You'll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day. Find more info on our !And to get a glimpse of Life at Wellhub… Follow us on @wellhublife and !Diversity, Equity, and Belonging at WellhubWe aim to create a collaborative, supportive, and inclusive space where everyone knows they belong.Wellhub is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.Questions on how we treat your personal data? See our#LI-HYBRID