PR & COMMUNICATION MANAGER
Calzedonia
- Magyarország
- Állandó
- Teljes munkaidő
- Planning of the budget for the communication strategy of all brands (Calzedonia, Intimissimi, Intimissimi Uomo, Tezenis & Falconeri) for the Hungarian market
- Interface to the Communication & Image Department of our company headquarters in Italy as well as close cooperation with the brand managers in Hungary
- Implementation of brand-specific and KPI-based campaigns from planning to implementation, in line with our international communication strategy (360 degree media & PR mix)
- Ensuring good cooperation with influencers, the press and organizing the shoots with models/ambassadors of the brands
- Close cooperation with our PR and media agencies
- Creation of presentations and data-based planning documents for the development and subsequent operational implementation of innovative and relevant content
- Supervision of media monitoring reports and analysis preparation on the basis of media expenditures and PR/influencers results
- Supervision of contacts with shopping centers (news, PR materials, logos, etc.)
- Monitoring and analysis of the market, trends and competitors in terms of communication and image, staying up-to-date with all the on and offline media
- Completed your BA/MA studies (economy, marketing, communication or similar)
- Are a PR & digital communication professional with at least 4 years of PR &Media experience working for fashion companies, media agencies, press offices or communication/advertising agencies
- Have relevant experience in dealing with media (coordinating web campaigns, digital, print, TV, outdoor)
- Have in-depth knowledge in media planning (digital platforms, print, TV, outdoor)
- Have strong understanding of the Hungarian media landscape and good networking with fashion and lifestyle editors
- Open personality with high communication, negotiation skills, flexibility and analytical interest
- Are proficient in English
- Hungarian language is necessary
- Opportunity to work for a premium international brand and cooperate with top experts in the business
- Unique role with 360-degree communication responsibility
- Cafeteria package
- Private medical insurance
- 30% discount card that you can use at all our brands
- New products from the store every season
- Great long-term career opportunities
- English or Italian language lessons