Digital Experience and Content Development Manager

• Develop and implement strategies to enhance Allegro's commercial campaigns and promotional digital experience for customers on the platforms in Poland and other markets, with a focus on improving content relevance, usability, and engagement
• Lead the planning, creation, and development of high-quality commercial content, encompassing sales messaging, onsite entry points, landing pages, urgency-driving features, customer engagement, loyalty-building mechanisms (app,web,msite), contributions to direct marketing campaigns, social media communication, and interactive tools
• Identify opportunities to improve user experience through content personalization, A/B testing, and optimization techniques
• Develop and manage the performance of campaigns and promotion content communication to ensure timely delivery of relevant and engaging content across all digital channels (app, web, msite)
• Provide leadership, guidance, and mentorship to a team of digital content developers and creators, ensuring alignment with business objectives and brand voice
• Collaborate closely with cross-functional teams including Marketing, Business Product Management, Categories, Campaigns, and IT to align digital communication initiatives with business goals and priorities
• Monitor and analyze the performance of digital content initiatives using relevant metrics and insights to optimize future strategies
• Ensure compliance with relevant local regulations and internal policies in all digital communication materials
• Stay abreast of industry trends, emerging technologies, and best practices in digital communication and content development

• You hold a Master's degree in, Marketing, UX Design, Digital Communications, Digital Media, or related field
• You have proven experience in digital content strategy development and execution, preferably in a commercial or corporate setting
• You possess a strong understanding of digital marketing principles, including SEO, SEM, email marketing, and social media
• You demonstrate excellent writing and editing skills with a keen eye for detail and accuracy
• You showcase experience with content management systems, web analytics tools, and digital marketing platforms
• You exhibit leadership and team management skills with the ability to inspire and motivate team members
• You possess strong analytical skills with the ability to interpret data and generate actionable insights
• You display excellent communication and interpersonal skills with the ability to collaborate effectively across teams and influence stakeholders at all levels
• You thrive in a fast-paced environment and manage multiple projects simultaneously
• Your familiarity with Allegro's products, services, and corporate culture is a plus
• You are fluent in both English and Polish

• A hybrid work model. Well-located offices (with fully equipped kitchens and bicycle parking facilities) and excellent working tools (height-adjustable desks, interactive conference rooms).
• A wide selection of fringe benefits in a cafeteria plan - you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers).
• English classes that we pay for related to the specific nature of your job.
• Work in a team you can always count on - we have on board top-class specialists and experts in their areas of expertise.
• Team tourism, training budget and an internal educational platform, MindUp (with training courses on work organization, means of communication, motivation to work and various technologies and substantive issues).
• If you want to learn more,

Allegro