Digital Marketing Manager - Amazon Channel
Netatmo
- Boulogne-Billancourt, Hauts-de-Seine
- CDI
- Temps-plein
We carefully design the mechanics, electronics and embedded software of all our products to the highest standards. Our mobile and web applications are designed to be simple to operate, yet deliver a rich user experience.Since November 2018, Netatmo has become a part of the Legrand group a global leader in electrical and digital infrastructure for buildings, with millions of users all over the world.
We continue to develop our brand and products autonomously.Who are we ? Netatmo is first and foremost the story of talented people coming together and working on a common project. Our purpose is not only to create beautifully designed products but also to build a beautiful company.
We look to create a real community that shares more than just work projects, because everyone's fulfillment is essential to us and creativity isn't always born behind a desk.Job DescriptionWe are seeking a highly motivated and experienced Digital Marketing Manager to complement our Netatmo Amazon Team. You will be responsible for developing and executing marketing strategies to drive sales, increase brand visibility, and enhance customer engagement on the Amazon platform.Responsibilities:
- Develop and implement comprehensive marketing plans and strategies to promote our products on the Amazon channel, in alignment with overall company goals and objectives.
- Conduct thorough market research and analysis to identify customer trends, competitor activities, and growth opportunities on Amazon.
- Manage product listings, including optimizing product titles, descriptions, images, and keywords to improve search visibility and drive conversions.
- Plan and execute Amazon advertising campaigns, including Sponsored Products, Sponsored Brands, and Display Ads, to maximize ROI and drive sales.
- Monitor and analyze key performance metrics (e.g., sales, traffic, conversion rates, advertising spend) on Amazon and provide actionable insights to optimize performance.
- Develop and maintain strong relationships with Amazon account managers and leverage platform tools and resources to drive growth and profitability.
- Stay abreast of industry trends, best practices, and changes in Amazon policies and algorithms, and adapt marketing strategies accordingly.
- Provide regular reports and updates on Amazon channel performance to senior management, highlighting key achievements, challenges, and opportunities.
- Fluent in English
- Bac+5 degree in Digital Marketing, Business Administration, or related field.
- Proven track record of success in marketing management roles (3 years + of experience), with a focus on e-commerce and Amazon channel management.
- In-depth knowledge of Amazon Marketplace, including Seller Central, Vendor Central, and advertising platforms.
- Strong analytical skills and proficiency in data analysis tools (e.g., Excel) to interpret performance metrics and drive strategic decision-making.
- Experience with Amazon SEO, keyword research, and product listing optimization techniques.
- Excellent communication skills, with the ability to collaborate effectively with cross-functional teams and external partners.
- Strategic mindset with a results-driven approach and a passion for innovation and continuous improvement.
- Ability to thrive in a fast-paced, dynamic environment and adapt to evolving business priorities and challenges.
- Employee discount on the purchase of Netatmo & partner products: boilers, electric radiators.
- Discount on reconditioned Netatmo products.
- 4% profit-sharing if targets achieved.
- Profit-sharing based on results.
- Vacation bonus
- 50% reimbursement of travel expenses.
- Complimentary coffee/tea
- Access to the Restaurant Inter-Entreprise & foodcourt/ meal vouchers
- Access to CE Netatmo
- Access to the Learning with Legrand platform with numerous training courses available
- CET: time savings account
- Flexible working hours
- Telecommuting
- 100% dematerialized mutual insurance: Alan ⚕️
- Internal mobility possible
- During breaks you can play Ping-Pong & Babyfoot
- Every lunchtime sports activities (⚽, , , running, spikeball ... )
- On-site gym (with shower )
- Several board games available
- Regular events (afterwork, Christmas party...)
- Incredible offices with a rooftop and a view of the Eiffel Tower
- Parking for your car and bike ♂️ subject to space availability