Digital & E-commerce Manager

  • จังหวัดนนทบุรี
  • งานประจำ
  • ฟูลไทม์
  • 1 เดือนที่ผ่านมา
Job DescriptionWe supply the sustainable and innovative paints and coatings that our customers, communities and the environment are increasingly relying on. Our world class portfolio of brands including Dulux, International, Sikkens and Interpon is trusted by customers around the globe. We're active in more than 150 countries and have set our sights on becoming the global industry leader. It's what you'd expect from a pioneering paints company that's committed to science-based targets and is taking genuine action to address globally relevant challenges and protect future generations.For more information please visit www.akzonobel.com.2023 Akzo Nobel N.V. All rights reserved.Job PurposeSupport Marketing team on develop and execute effective digital plan to achieve business target within approved budget. This job holds responsibility for excellently executing and implementing Digital activities to support for deliver brand vision/ mission and business targets, achieve brand health scores, and market share objectives.Key Accountabilities
  • Develop and Drive Digital Strategy
  • Lead the development of the local digital strategy and plans.
  • Possess in-depth knowledge of digital media including SEO, ASO, Paid Search, Paid Social, ABM, email marketing, Social Media community management, programmatic display marketing, DCO, Community Marketing, and Influencer Marketing.
  • Collaborate with brand teams to create annual local media investment strategies, prioritizing budgets based on business strategies.
  • Content Management and Marketing
  • Build local brand social accounts, strategy, and content management framework.
  • Elevate content strategy and develop content strategists to manage various writing materials.
  • Stay updated on industry-related news and generate ideas around trending topics
  • User Experience Excellence
  • Develop and own digital customer journeys in collaboration with Comms and Brand teams.
  • Implement and manage digital initiatives, creating engaging content across various channels.
  • Build a strategic digital roadmap, identify martech requirements, and introduce improvements to current platforms.
  • Collaborate closely with brand and colour teams on all digital platforms ( website, Dulux Connect, CRM, ecommerce)
  • Partner with global digital teams & ASEAN digital managers to advise and review digital plans for both always-on and campaign investments
  • Efficiency in Digital Media and Social Media Management.
  • Build integrated dashboards/frameworks for measuring KPIs across paid, owned, and earned media.
  • Create performance dashboards for different levels of audience and provide analysis and recommendations.
  • Ensure timely centralized media planning, execution, and performance tracking.
ExperienceEDUCATIONAL QUALIFICATIONS
  • Bachelor's degree; post-graduation in business/management/marketing/IT/Digital is a plus.
  • Excellent command of spoken and written English.
  • Minimum 10 years experience in digital marketing, with at least 5 years in digital leadership positions.
  • Solid understanding of digital & social media, content marketing, mobile marketing, CRM, e-commerce, and martech ecosystems.
  • Data-driven mindset with strong analytical skills and experience in using advanced analytics methodologies.
  • Knowledge of Adobe stacks, Google, FB, Tiktok, Line, Market place, LinkedIn ecosystems, and mobile marketing platforms.
PERSONAL CHARACTERISTICS & BEHAVIOURS
  • Flexible, detail-oriented, and capable of working with teams across multiple geographies and time zones.
  • Strong interpersonal skills, influencing capabilities, project management skills, and the ability to work independently.
  • Ability to multi-task
#Diversity #Inclusion #ProudPeople #DiversityAndInclusion #PeoplePlanetPaint#AkzoNobel General story: #AkzoNobel #Careers #NowHiringAt AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey, as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when applicable. In our organization, all qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.Requisition ID: 38228More InfoJOB TYPEIndustryOtherFunctionSkillsSocial Media community managementPaid Socialadvanced analytics methodologiesTiktokprogrammatic display marketingmartech ecosystemsDCOLinemobile marketing platformsLinkedIn ecosystemsAdobe stacksAboutJob Source: br\/br\/
For more information please visit www.akzonobel.com.
br\/br\/
2023 Akzo Nobel N.V. All rights reserved.
br\/br\/strong
Job Purpose
br\/br\/\/strong
Support Marketing team on develop and execute effective digital plan to achieve business target within approved budget. This job holds responsibility for excellently executing and implementing Digital activities to support for deliver brand vision\/ mission and business targets, achieve brand health scores, and market share objectives.
br\/br\/strong
Key Accountabilities
br\/br\/\/strongulli
Develop and Drive Digital Strategy
\/lili
Lead the development of the local digital strategy and plans.
\/lili
Possess in-depth knowledge of digital media including SEO, ASO, Paid Search, Paid Social, ABM, email marketing, Social Media community management, programmatic display marketing, DCO, Community Marketing, and Influencer Marketing.
\/lili
Collaborate with brand teams to create annual local media investment strategies, prioritizing budgets based on business strategies.
\/lili
Content Management and Marketing
\/lili
Build local brand social accounts, strategy, and content management framework.
\/lili
Elevate content strategy and develop content strategists to manage various writing materials.
\/lili
Stay updated on industry-related news and generate ideas around trending topics
\/lili
User Experience Excellence
\/lili
Develop and own digital customer journeys in collaboration with Comms and Brand teams.
\/lili
Implement and manage digital initiatives, creating engaging content across various channels.
\/lili
Build a strategic digital roadmap, identify martech requirements, and introduce improvements to current platforms.
\/lili
Collaborate closely with brand and colour teams on all digital platforms ( website, Dulux Connect, CRM, ecommerce)
\/lili
Partner with global digital teams & ASEAN digital managers to advise and review digital plans for both always-on and campaign investments
\/lili
Efficiency in Digital Media and Social Media Management.
\/lili
Build integrated dashboards\/frameworks for measuring KPIs across paid, owned, and earned media.
\/lili
Create performance dashboards for different levels of audience and provide analysis and recommendations.
\/lili
Ensure timely centralized media planning, execution, and performance tracking.
br\/br\/\/li\/ulstrong
Experience
br\/br\/\/strongstrong
EDUCATIONAL QUALIFICATIONS
br\/br\/\/strongulli
Bachelor's degree; post-graduation in business\/management\/marketing\/IT\/Digital is a plus.
\/lili
Excellent command of spoken and written English.
\/lili
Minimum 10 years experience in digital marketing, with at least 5 years in digital leadership positions.
\/lili
Solid understanding of digital & social media, content marketing, mobile marketing, CRM, e-commerce, and martech ecosystems.
\/lili
Data-driven mindset with strong analytical skills and experience in using advanced analytics methodologies.
\/lili
Knowledge of Adobe stacks, Google, FB, Tiktok, Line, Market place, LinkedIn ecosystems, and mobile marketing platforms.
br\/br\/\/li\/ulstrong
PERSONAL CHARACTERISTICS & BEHAVIOURS
br\/br\/\/strongulli
Flexible, detail-oriented, and capable of working with teams across multiple geographies and time zones.
\/lili
Strong interpersonal skills, influencing capabilities, project management skills, and the ability to work independently.
\/lili
Ability to multi-task
br\/br\/\/li\/ul
#Diversity #Inclusion #ProudPeople #DiversityAndInclusion #PeoplePlanetPaint
br\/br\/
#AkzoNobel General story: #AkzoNobel #Careers #NowHiring
br\/br\/
At AkzoNobel we are highly committed to ensuring an inclusive and respectful workplace where all employees can be their best self. We strive to embrace diversity in a context of tolerance. Our talent acquisition process plays an integral part in this journey, as setting the foundations for a diverse environment. For this reason we train and educate on the implications of our Unconscious Bias in order for our TA and hiring managers to be mindful of them and take corrective actions when applicable. In our organization, all qualified applicants receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age or disability.
br\/br\/
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Monster