Growth Manager
Careem
- Lahore, Punjab
- Permanent
- Full-time
● Create and manage growth campaigns to acquire/engage customers across all channels viz. monetary/non-monetary campaigns, product solutions and other levers
● Analyze & Optimize the performance of key growth campaigns
● Lead Demand forecasting for markets & proactively drive initiatives that help achieve topline/bottom line targets
● Demand planning & performance targets: Work on demand planning in collaboration with the DP team + Strategy team and set up the right Input KPIs targets in line with topline/bottom line targets for the markets.
● Work closely with other members of the marketing team, such as the Demand Head,GM, Supply performance lead, to ensure alignment of goals and consistency across all marketing effortsSkills:● 3+ years of experience working in internet / ecommerce / telecom / ride hailing industry
● Expertise in intermediate and advanced level SQL (must have), working knowledge of Tableau, Python, R, Spark, Hive
● Expertise in Excel/Spreadsheet based demand forecasting and modelling
● Knowledge of A/B testing, statistical significance and hypothesis testing
● A motivated team-player, collaborator with excellence in communication and presentation skills
● Strong analytical skills, process orientated and a logical thinker with good attention to detail
● Past experience with tools like Braze, Adjust, Mixpanel, Amplitude and similar Customer value management platforms will be helpful
● Preferred: Past experience with handling digital performance marketing
● Passionate about learning new technologies and working on a product of massive scale and impact
● Based in PakistanWhat we'll provide youWe offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:
- Work and learn from great minds by joining a community of inspiring colleagues.
- Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
- Explore new opportunities to learn and grow every day.
- Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year.
- Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.
- Required