Marketing Manager
Ad Talent
- Johannesburg, Gauteng
- Permanent
- Full-time
- Overall responsibility for all marketing related activities
- Manage the Brand, Brand Positioning and Corporate Identity
- Ensure that the company's image is enhanced in all interactions with internal and external stakeholders
- Manage the overall communication to key stakeholders and customers to ensure communication is professional and consistent
- Manage the overall Marketing Budget and work closely with the Business/Product Managers to define the individual product marketing budgets
- Responsible for final approval of all marketing documentation- to ensure all marketing materials are consistent with CI and in line with marketing strategy
- To maintain relationships with suppliers such as Graphic Designer, SEO & Google AdWords Partner, Printers, Promotional Companies etc.
- Overall management of the Next Biosciences website (along with Marketing Co-Ordinator) to ensure updates to the website are made on a continual basis and products and services are effectively communicated via the website
- Overseeing management of Google AdWords, Google Analytics, SEO
- Overseeing management of Social Media Platforms
- To create highly leveraged marketing strategies across all products and services
- To create excellent customer journeys for all products/services
- Implement the necessary marketing systems, policies and practices and continually review and improve on them
- Collate, compile and report on key business metrics
- Maintain up to date professional and technical knowledge and keep abreast of industry trends and pertinent legislation
- Relevant Bachelor's Degree/Diploma: BCom in Marketing/ Communications, Business Science with Honors in Marketing or similar degree.
- 6- 8 years marketing/ industry experience in a similar role (experience in the Healthcare industry would be advantageous).
- Microsoft Outlook, Teams, Word, Excel, PowerPoint
- Knowledgeable on all social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, TikTok) as well as Facebook Ad Manager
- Experience with platforms such as Monday.com & Hootsuite
- Excellent time management and organizational skills
- Ability to be proactive and take initiative
- An ability to prioritize is key as is the ability to manage a broad range of tasks
- Ability to demonstrate attention to detail
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