Digital Creative Lead
Manpower
- Vietnam
- Permanent
- Full-time
- Collaborate with senior management and marketing teams to develop creative strategies
- Participate in strategic planning sessions to understand target markets, customer
- Analyze market trends and competitor activities to identify opportunities for
2. Creative Team Management:
- Lead a team of designers, copywriters, and other creative professionals.
- Provide guidance, mentorship, and feedback to ensure the team's work meets quality
- Delegate tasks, manage workloads, and foster a collaborative and innovative work
3. Campaign Development:
- Play a crucial role in conceptualizing and executing digital marketing campaigns;
- Collaborate with business marketing and digital performance teams to develop creative
- Oversee the development of campaign materials, including print and digital
4. User Experience (UX) and User Interface (UI)
- Collaborating with Design Centre of Excellence in enhancing the user experience and
applications.
- Ensure that the design elements are intuitive, visually appealing, and aligned with the
- Work closely with UX/UI designers and development teams to create seamless and
5. Compliance and Regulatory Guidelines:
- Ensure that all marketing and advertising materials comply with legal and regulatory
- Stay updated on industry regulations and work closely with legal and compliance teams
6. Collaboration and Stakeholder Management:
- Collaborate with various internal stakeholders, such as marketing managers, product
- Effectively communicate creative strategies, present design concepts, and gather
- Work with external agencies, freelancers, and vendors to execute creative projects.
- Analyze the performance of marketing campaigns and creative initiatives.
- Use data and analytics to evaluate the effectiveness of different strategies, measure key
- Provide insights and recommendations to optimize future campaigns.