APAC Digital Marketing Specialist
GFT Technologies
- Ho Chi Minh City Hanoi
- Permanent
- Full-time
- Help develop and execute content marketing strategies to drive brand awareness, engagement, and lead generation across various channels, including website, social media, email, and more.
- Create high-quality and engaging content, including articles, social media posts, videos, and infographics, that aligns with the brand's voice and resonates with the target audience.
- Manage social media platforms and online communities, including content scheduling, monitoring, and responding to user engagement.
- Support the development and implementation of the CRM Marketing Strategy to enhance customer engagement through proactive communication and marketing automation.
- Monitor and analyze marketing performance metrics, including website traffic, social media engagement, content reach, and campaign effectiveness, and provide actionable insights for continuous improvement.
- Ensure all content is optimized for search engines (SEO) and performs well in terms of readability, relevance, and conversion.
- Bachelor's degree in Marketing, Communications/Journalism, Creative Media, or a related field.
- At least 5 years' experience working in marketing, communication, or in a similar field.
- Experience in IT or financial services would be a plus.
- Excellent written and verbal communication skills in English
- Good interpersonal skills to effectively collaborate with internal teams and external vendors.
- Creative mindset with the ability to think strategically and develop innovative marketing approaches.
- Self-motivated, detail-oriented, and able to meet deadlines in a fast-paced environment.
- Competitive salary
- 13th-month salary guarantee
- Performance bonus
- Professional English course for employees
- Premium health insurance
- Extensive annual leave
- Competitive Compensation
- Benefits package including comprehensive medical, dental, vision and others
- Company Culture based on our Core Values
- Professional Development Training with Individual Development Plans to map out your career growth
- Opportunity to work in a global environment with diverse teams built with colleagues from around the world
- Opportunity to work with technology industry leaders in the financial services industry
- Opportunity to work for big name clients in capital markets, banking and other industries