Social Media Coordinator
Lids
- Indianapolis, IN
- Permanent
- Full-time
- Implement and manage our social media strategy by posting, curating, editing, and monitoring content, - with a focus on Tik Tok/Reels first strategy as well as engaging with and responding to commenters.
- Manage the company employer brand profiles on Facebook, Instagram, Twitter, TikTok and other up-and-coming social channels.
- Create and push high quality and compelling text, image and video content - tapping into relevant stories.
- Maintain a 2-way conversation in your content creative approach to drive conversion and deliver on Brand/Social vision.
- Develop copy for all consumer touchpoints (social first POV) and for blog including sales promotions, product highlights and Ambassador features.
- Monitor and share digital and industry latest trends and best practices. Be a key influencer/trusted advisor to engage our community and help set direction for social media communication moving forward
- Analyze key metrics and tweak strategy as needed
- Create and manage monthly social media calendars for US and Canada channels
- Measure and report on the successes and learnings from social media campaigns, as well as social media KPIS
- Identify and communicate with influencers via social media to create a strong network
- Collaborate and present to internal teams on campaigns, events, and results
- Social, creative and production duties as needed to execute against the marketing plan.
- BA in Marketing or related field
- 1-3 years of experience in social media or similar role
- Social media savvy, with excellent knowledge of Facebook, Instagram, Twitter, YouTube and other relevant platforms
- Experience with social media management tools (SocialBakers, SproutSocial, Buffer, Hootsuite, etc.)
- Preferred experience with tools such as Adobe Creative Suite, Social Studio, Wordpress and more
- Superior writing skills, with exceptional ability to produce error free writing
- Ability to keep current on social media best practices
- Experience with audience and buyer persona research
- Good understanding of social media KPIs
- Critical thinking and problem-solving skills
- Team player with great interpersonal and communication skills
- Well organized with good time-management skills
- Ability to maintain the company brand voice and communicate properly with customers
- Flexibility to work nontraditional work hours to monitor social channels on nights and weekends
- Ability to stay current and follow sports and fashion trends
- Director of Social
Hat World, Inc., Lids Holdings, Inc., dba Lids and subsidiaries is an Equal Opportunity Employer and is committed to complying with all federal, state, and local EEO laws. Hat World, Inc., prohibits discrimination against employees and applicants for employment based on the individual's race or color, religion or creed, national origin, alienage or citizenship status, marital status, sex, pregnancy status, age, military status, disability, or any other protected characteristic or class protected by law. Hat World, Inc. provides reasonable accommodation for disabilities in accordance with applicable laws.Notice to Applicants:
In connection with your application, we collect information that identifies, reasonably relates to or describes you (“Personal Information”). The categories of Personal Information that we collect include your name, government issued identification number(s), email address, mailing address, other contact information, emergency contact information, employment history, educational history, criminal record, and demographic information. We collect and use those categories of Personal Information about you for human resources and other business management purposes, including identifying and evaluating you as a candidate for potential or future employment or future contract positions, recordkeeping in relation to recruiting and hiring, conducting criminal background checks as permitted by law, conducting analytics, and ensuring compliance with applicable legal requirements and Company policies.Need accessibility assistance to apply?
Applicants who require accessibility assistance to submit an employment application, please email us at . A member of our Talent team will respond as soon as reasonably possible. This email address and is only for individuals seeking accommodation when applying for a career at Lids.Req ID: 18315Location: Corporate Office