Social Media Manager Job Type: Full time Job Timings: Mon-Sat (10AM-7PM) About Us: Techsharks Internet Services Pvt Ltd is a Digital Marketing firm and IT Solutions Business located in New Delhi, India. Our team of experts has over 8 years of experience and consists of qualified specialists in every service, including website development, digital marketing, social media management, content writing, graphic design, sales, and lead generation. Our professionals are committed to the growth and development of your company first and ours second. We thrive on delivering efficient and effective IT and marketing solutions to assist our clients in achieving their goals. Responsibilities: Develop comprehensive social media strategies aligned with our brand goals, target audience, and industry trends. Create and curate engaging content for various social media platforms. Plan and schedule content calendars to ensure consistent posting and alignment with marketing campaigns and events. Monitor social media channels, respond to comments and messages, engage with followers, and foster a positive and interactive online community. Identify and collaborate with relevant influencers and brand advocates to amplify our message and reach new audiences. Create and manage paid social media campaigns to increase reach, engagement, and conversions, while staying within budget constraints. Monitor key performance metrics such as reach, engagement, click-through rates, and conversion rates. Use analytics tools to gather insights and optimize social media strategies accordingly. Keep abreast of social media trends, platform updates, and emerging technologies to continuously improve our social media presence and strategies. Collaborate with internal teams such as marketing, design, and sales to align social media efforts with overall business objectives and campaigns. Requirements: Bachelor's degree in Marketing, Communications, Public Relations, or related field (or equivalent experience). Proven experience as a Social Media Manager or similar role, with a track record of successful social media campaigns and community management. In-depth understanding of social media platforms, their respective audiences, and best practices for content creation and engagement. Excellent written and verbal communication skills, with a creative flair for content creation. Proficiency in social media management tools and analytics platforms (e.g., Hootsuite, Buffer, Sprout Social, Google Analytics). Strong analytical skills and the ability to interpret data and draw actionable insights. Strategic thinking and the ability to develop and execute social media strategies that align with business goals. Ability to multitask, prioritize tasks, and work effectively in a fast-paced environment. Experience with graphic design and video editing software is a plus. A portfolio showcasing previous social media campaigns and content creation work (preferred).