Multi property Director of Sales and Marketing

Developer Hospitality Llc

  • Kissimmee, FL
  • Permanent
  • Full-time
  • 1 month ago
Multi property Director of Sales and Marketing
The Multi property Director of Sales and Marketing is responsible for generating top line revenue and the management of all marketing efforts.
This person will be in charge of the Sales and Marketing of 6 Wyndham hotels and must be a team player.
The Multi Property Director of Sales and Marketing will be responsible for creating an annual Sales and Marketing budget and working daily to achieve those objectives.
POSITION STANDARDS AND ESSENTIAL DUTIES
Guest Service_
_Projects a professional image of the hotel (dress, appearance, etc.).
Has a friendly, personable style with guests. Anticipates customer's needs before they ask.
Responds promptly and follows through on guest requests and complaints in effective and
friendly manner. Meets or exceeds department guest service feedback/complaints goals.
Recognizes and rewards effective guest service in Sales staff.
Maintains good relations with guest “feeders” such as travel agencies, airlines, etc.
Reviews guest comment cards and complaint letters at weekly sales staff meeting as
appropriate.
Manages guest service problems with minimum assistance from GM. Informs GM of serious guest problems.
Maintains professionalism with regard to written correspondence and telephone etiquette for self and sales department.
Conduct site inspections.
Is knowledgeable of and performs well on all company shopping and telemonitoring programs.
Participates in hotel’s Manager On Duty program, if required.
Technical Knowledge_
_Conducts direct selling activities in accordance with assigned sales activity and room night
production goals.
Knowledgeable of and practices effective telemarketing.
Skilled in making sales calls. Can properly qualify a prospect, determine demand potential,
present features/benefits that match prospect needs, and gain “next step” commitment or
“closing”.
Knowledgeable of all hotel brand marketing programs.
Knowledgeable of local area including special attractions, competing hotel facilities, restaurants, etc.
Knowledgeable of hotel facilities including guest room and function room size and occupancy limits, sound and light systems, air conditioning, media facilities, power, etc. Effectively communicates hotel products to guests.
Knowledgeable of hotel food and beverage facilities including catering menus, pricing, set-ups, food costs, equipment, etc.
Knowledgeable of reservations procedures, including group blocking, Central Reservation
System and property management system, etc. Can check a guest in or out of the hotel.
Knowledgeable of billing and credit policies and procedures.
Understands and effectively analyzes/oversees group booking pace to maximize yield.
Conducts department audits and insures compliance with the company's departmental
operations standards.
Cultivates lead sources for own hotel as well as for other Dimension hotels.
Sales Operations
Insures Group Rooms Control Log is current and effectively utilized; insures the Function Book is current and space is effectively utilized.
Directly solicits business. Effectively handles solicitations. Skillfully manages relationships with hotel's top accounts.
Insures sales contracts meet hotel standards.
Maintains accurate sales files, production reports and trace system.
Insures sales files are effectively worked and maintained to company standards. Insures sales calls are documented in files, and files are secured at the end of each business day.
Knowledgeable and follow through on all policies including Trademark usage, comp rooms, meal guarantees, public space policy, room rates, sales presentation procedures, etc.
Attends and contributes to hotel's revenue management meetings.
Insures sales staff maintains current information regarding hotel services, marketing programs, etc.
Attends trade shows and central reservation offices to make presentations, as needed.
Meets sales goals; develops and implements monthly sales action plans; insures that the sales department team members achieve their sales activity and room night production goals.
Monitors sales staff productivity.
Insures that appropriate inventory levels of collateral materials and promotional supplies are maintained through effective monitoring and ordering.
Maintains and accurately updates a sales production wall chart.
Marketing/Business Planning
Establishes department objectives with GM. Monitors progress against hotel and department objectives throughout the year by review in gall relevant daily reports.
Monitors travel agent commission reports, feeder market analyses, and al other relevant source of business reports.
Completes all weekly and month end reports accurately and on time.
Effectively conducts market research, market segment tracking and competition analyses.
Monitors market penetration and assess hotel position in marketplace. Understands and can draw accurate conclusions from Smith Travel Research reports.
Develops and implements effective advertising and promotions programs utilizing effective monthly action plans.
Establishes annual rooms revenue budget, sales & marketing budget and marketing plan with GM accurately and in a timely manner.
Understands and helps determine hotel pricing and rate improvement strategies.
Is knowledgeable in evaluating incremental profit potential of rate-sensitive group business or contracts through revenue displacement analysis. Can calculate break-even points.
Community Relations_
_Maintains active involvement in community and industry organizations.
Maintains communication with competitive hotels, Convention and Visitor Bureau and Chamber of Commerce.
Participates in community activities, employee activities and guest events.
Insures opportunities are made available to the General Manager to participate in joint sales calls.
Human Resource Management
Manages sales department and assumes direct responsibility for human resources, including progressive discipline activities, personnel documentation and files, sourcing, recruiting, training, selection, counseling and motivation.
Completes employee performance reviews on time.
Insures all key employees are on personal career development plans to consistently develop talent.
Discusses and assists with departmental objectives. Insures sales staff knows hotel goals.
Conducts and documents weekly sales department meetings.
Treats employees fairly, consistently and with respect. Sets a positive example for all
subordinates. Recognizes and rewards excellent performance. Maintains a positive work
environment. Encourages and facilitates teamwork.
Insures the sales department is in full compliance with all Federal, State and Local laws
pertaining to Human Resources, Employment, Wages & Hour, Occupational Health & Safety
(OSHA), American Disabilities Act (ADA) and Hazards Communication (MSDS) and any additional
laws as may be applicable.
Insures all employees are fully trained in emergency procedures.
Complies with key control procedures.
Continually supports and promotes Dimension's history, culture, work and environment.
Delegates projects and duties appropriately.
Manages upward effectively.
Training
Schedules and insures all employees participate in relevant orientation programs, service skills training, telemarketing courses, etc.
Conducts training programs ineffective and engaging manner.
Takes responsibility for own training and career development.
Insures active representation of the department on the hotel's safety committee.
Inter-Departmental Relations
Coordinates and maintains effective relations with other departments in hotel to promote
excellent guest service and to promote programs.
Is aware of all departments' roles and responsibilities. Coordinates with other departments on joint tasks as they relate to sales, particularly catering and front office departments.
Assists in cross training between departments.
Attends and participates in weekly staff meeting, insuring all other department heads are aware
of hotel sales efforts, promotions and group activity.
Qualifications Requirements_
_To perform this job successfully, an individual must be able to perform each essential duty
satisfactorily. The requirements listed are representative of the knowledge, skill, and/or ability
required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties and position standards.
Education and/or Experience
A minimum of a high school diploma or general education degree (GED) plus five years related hotel experience.
Reasoning Ability
Must be able to apply common-sense logic and understanding to carry out instructions provided in written and/or oral form. Must have the ability to solve problems involving several variables in given situations and interpret a variety of instructions provided in written and/or oral form.
Must be able to demonstrate effective interpersonal skills, sound judgment and decisionmaking. Must be able to utilize mathematical skills, including the ability to add, subtract, multiply and divide. Must be able to accurately perceive, comprehend and analyze situations, data, and incidents. Must be able to memorize codes and instructions.
Physical Demands_
_The physical demands described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties and position requirements.
Must be able to stand, walk and sit, talk and listen. Must be able to use hands and fingers to
handle computer work and paperwork. The employee must be able to lift and/or carry up to 10 pounds. Specific vision abilities required by this job include close vision, distance vision, and color vision.
Core Competencies_
_ Achievement Orientation: Demonstrates the desire to improve, to do things better, to
succeed, by committing oneself to accomplishing challenging objectives or competing
against a self-defined standard.
  • Initiative/Proactivity: Demonstrates the tendency to act on one's own, to be persistent,
to go beyond the job description, to do more than what is asked, to look to the future.
  • Flexibility: Demonstrates the ability to adapt to work effectively with a variety of
situations, individuals or groups.
  • Commitment to Organizational and Professional Values: Demonstrates the tendency
to act consistently in accordance with key organizational and professionalvalues/standards and to promote them within the organization.
  • Organizational Influence and Impact: Demonstrates the ability to effectively influence
others, such as providing information and giving others ownership of one's ideas,developing group support for a position, or using third-party experts.
  • Customer Service Orientation: Demonstrates the desire to serve others or to do
something that is of value to others. Displays a positive disposition at all times.
  • Creative Problem Solving: Demonstrates the ability to identify patterns between
situations that are not obviously related and to identify the key issues in complexsituations.
  • Developing Others: Demonstrates the ability to effectively teach, train, develop or
otherwise improve the skills of others.
  • Enablement: Demonstrates the process of facilitating and releasing the capabilities of
people to exercise self-management in a manner that benefits the organization.Job Type: Full-timeTravel requirement:
  • Travel
Experience:
  • Sales: 3 years (Preferred)
Language:
  • English (Required)
Work Location: In personEditar empleoPendienteVer la oferta de empleo en Indeed

Developer Hospitality Llc