Salesforce Product Owner/BA
Assa Abloy
- New Haven, CT
- Permanent
- Full-time
- Platform Optimization: Analyze and enhance the Salesforce Marketing Cloud (SFMC) platform to meet business requirements effectively.
- Technical Expertise: Provide hands-on support for Salesforce Marketing Cloud (SFMC) implementations, including integrations with Salesforce core and other platforms.
- Marketing Operations: Collaborate with marketing teams to streamline processes, improve workflows, and enhance campaign execution.
- Data Integration: Facilitate seamless data flow between Salesforce Marketing Cloud (SFMC) and other systems.
- Requirements Gathering: Work closely with stakeholders to gather and document business requirements.
- Quality Assurance: Conduct thorough testing of Salesforce Marketing Cloud (SFMC) functionalities and troubleshoot issues.
- Training and Support: Train end-users and provide ongoing support for SFMC-related queries.
- Reporting and Analytics: Create and maintain reports, dashboards, and performance metrics.
- Change Management: Assist in managing changes related to SFMC enhancements and upgrades.
- Bachelor's Degree or Computer Science, Information Technology, Computer Science & Engineering, or another related field is required.
- Must have a minimum of 4 years of hands-on experience in Marketing Cloud implementations, ideally involving integrations with Salesforce core and other platforms.
- Proficiency in data models, Salesforce integration, and familiarity with up to 6 different programming languages.
- Strong understanding of digital marketing concepts and practices.
- Should be comfortable manipulating data using MS Excel- v-lookups and Pivot Tables.
- Excellent communication and organizational skills.
- Attention to detail and the ability to multi-task.
- Must be able to work independently as well as collaboratively with the team.
- 0-10% domestic travel on occasion.
- 5-7+ years of Business Analyst experience preferred.
- Creativity: Ability to think outside the box and propose innovative solutions.
- Client-Facing Skills: Comfortable communicating with clients and handling objections professionally.
- Project Management: Grasp of project management principles.
- Change Management: Understanding of change management processes
- Certified as a Marketing Cloud Consultant.
- Medical, Dental, Vision along with various plan options to choose from.
- 401K w. employer match and Roth IRA contribution.
- Corporate Discounts.
- Bonus eligible.