Marketing Associate
ASGCO Manufacturing, Inc.
- Nazareth, PA
- Permanent
- Full-time
- Design and create website improvements for website search optimization and mobile appearance and search functions.
- Improve organic keyword searches and overall product information.
- Oversee and improve our e-commerce site, customer pricing, and information portal.
- Manage online avenues of production, including websites, social media pages, and e-commerce sites.
- Coordinate with the marketing team on all projects in reference to company website improvements, company and product videos, and other market activities.
- Ability to take and edit videos, pictures, and information to make short product and training videos.
- Ability to write new product press releases and technical articles.
- Support the sales team with up-to-date marketing and promotional materials.
- Write press releases and work with Territory Managers to create monthly newsletters utilizing case studies.
- Working knowledge of Salesforce CRM and the e-blast components for sending e-blasts through our databases.
- Design, create, and organize online and print materials and campaigns.
- Assist all departments and divisions with marketing support materials.
- 3-5 years of previous experience with, e-marketing, website, e-commerce, video production, graphics, and other relevant marketing experience.
- Excellent written and verbal communication skills.
- Strong attention to detail and good interpersonal skills as well as people skills.
- Knowledge of WordPress, graphics, printing programs, video editing, as well as Print Media operations.
- Proficient computer skills, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel), Adobe Photoshop, Corel Draw, Adobe Acrobat, and InDesign.
- Ability to multi-task in a fast-paced dynamic environment.
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