Marketing Coordinator
Composite Advantage
- Pittsburgh, PA
- Permanent
- Full-time
- Able to push creative boundaries and offer original ideas while remaining true to the corporate brand guidelines set by Hill & Smith, CCG, Enduro and Tower Tech
- Comfortable multi-tasking, and working alone, on teams or with customers
- Assist in the planning, developing and implementing of fully integrated digital marketing strategies for awareness campaigns, product launches and digital assets for the several products and brands with innovative technologies
- Proven use of marketing funnels using HubSpot and SalesForce or equivalent
- Use of SEO and search engine marketing using tools like Google Analytics, Adwords and SEMRush
- Proven writing and graphic design experience with proficiency in software technologies such as Adobe CS and MS Office programs
- Event management experience handling tradeshow coordination and logistics
- Confident working with sales and corporate stakeholders at all levels
- Experience in researching via the web, phone networking or other resources
- Able to balance design workload, meetings and deadlines comfortably
- Demonstrated track record of consistently meeting project deadlines
- High level of attention to detail and able to produce error-free work
- Able to take ownership of document governance and work under minimal supervision
- Strong communication skills including: listening, verbal, written and meeting coordination
- Financial acumen: ability to manage invoices and budgeting
- Working directly with the Group’s Marketing team to establish and implement creative best practices and strategy and create rigorous analytical processes
- Liaising with the Group’s Marketing team and the segment sales leads to develop product promotions and in-bound campaigns and follow through to final content development and meeting deadlines
- Ensuring final content is technically accurate, engaging, visually appealing and on-brand
- Working with outside marketing agencies on marketing projects from concept to publication and delivery
- Coordinating external vendors to ensure campaigns, design and writing voice are on strategy and on-brand
- Designing and writing content including but not limited to: trade show graphics, eBlasts & external newsletters, web, digital ads, technical brochures, video and social media
- Executing and coordinate monthly customer satisfaction surveys
- Degree in Marketing, Design, Journalism or related field
- Minimum of 2 years of digital marketing and B2B marketing experience successfully executing a marketing plan.
- Portfolio required
- Proficient computer skills with a specialization in Microsoft Office Suite, and the Internet
- Attention to detail
- Ability to communicate ideas and instructions, clearly and concisely, both verbally and in writing
- Ability to work flexibly across remote locations, sales & marketing teams and agencies across time zones
- Medical, Dental, & Vision Insurance
- Employee Assistance Program
- Life Insurance, ST & LT Disability
- Paid Time Off
- Paid Holidays
- Quarterly Bonus Program
- 401(k) with matching