Associate Director of Paid Search & Paid Social
DELVE
- Boulder, CO Denver, CO
- $90,000-110,000 per year
- Permanent
- Full-time
- Trusted Advisor:
- Act as a Trusted Advisor to clients and internal teams, embodying the company's value of Confidence and Predictability.
- Collaborate with leadership peers to enhance returns on investment in data systems, solutions, and media management services.
- Operational Leadership:
- Demonstrate a strong commitment to delivering consistent quality and operational leadership.
- Lead efforts to eliminate inefficiencies across Practice Areas and guide teams towards efficient value creation.
- Level up opportunities and learnings to the Senior Director of Paid Search and Social.
- Process Accountability:
- Ensure quality in product and service delivery, focusing on Tangibility, Reliability, Responsiveness, Assurance, and Empathy.
- Manage client communications and implement rigorous methodologies to upskill junior staff using best practices.
- Team Building and Coaching (Paid Search & Paid Social):
- Elevate client engagement execution and profitability through setting high standards and implementing best-in-class planning.
- Set clear team expectations, measure performance, and provide training to enhance team skills and work quality.
- Engage cross-functional teams, implementing operational measures for scalable growth.
- Lead a team of 2-5 paid search and paid social team members.
- Train up junior team members on platforms, execution, and client delivery.
- Performance Leadership:
- Lead the team in deploying innovative tech-first strategies and staying current with industry trends.
- Provide a strong perspective on creative, audience strategy, and campaign performance based on research and data.
- Continuously elevate team expertise to deliver confidence-inducing campaign performance.
- Monitor team progress, stepping in to foster confidence and communicate the business value to executive stakeholders.
- Keep updated on AI technologies including automated bidding, ChatGPT, etc. for account efficiency and performance effectiveness.
- You are strongly determined to achieve your career goals through hard work, initiative, and resourcefulness.
- You are a life-long learner seeking ongoing improvement with a growth mindset and going outside of your comfort zone.
- You are able to focus on solving the most important problem to achieve the greatest impact.
- You want to understand yourself and have conscious knowledge of your character, feelings, motives, and desires.
- You crave feedback and external input so you can use it to improve performance.
- You want to have an “unfair advantage” and collaborate with your team in-office at least 3 days a week.
- Paid Search & Paid Social Campaign Execution & People Management:
- Minimum 6 years hands-on experience with SEM & Social platforms.
- 6+ years managing paid digital media, including 3+ years on Google Ads and Meta.
- 3+ years leading client experience in an agency setting.
- 2+ years leading a team of 3+ specialists.
- Mastery of performance measurement frameworks and expertise in strategic planning.
- Expert in executive-level presentations and coaching people managers for maximum team performance.
- Proven success in capacity planning/forecasting and implementing people management frameworks.
- Experience leading a distributed global team is a plus.
- Technology & Industry Expertise:
- Expertise in platforms such as Google Ads, Microsoft Ads, SA360, Meta, TikTok, Pinterest, Snapchat, and analytics tools.
- Passionate about Search and Social, evidenced by thought leadership and industry event participation.
- Strong POV on Paid Search & Paid Social's role in the conversion funnel and its relationship with other marketing channels.
- Experience collaborating on landing page optimization strategies tied to Paid Search & Paid Social campaigns.
- Strong POV on creative strategies and demonstrated expertise in research methodologies.
- Track record of proactive business unit platform expansion in previous roles.
- A competitive salary and quarterly bonus opportunities
- A promote from within culture and the chance to define your career growth
- Company fully paid health, dental, and vision insurance for employees and their families
- Company paid life and ADD insurance
- Safe harbor 401k with 4% company match
- FSA and HSA options
- 2 work from home days per week & flexible working hours based on team requirements and management discretion
- 15 days of PTO + 9 yearly paid holidays
- 8 sick days
- 3 months paid parental leave
- $1,250 Wellness Benefit
- Brand new office in Louisville, CO (just outside Boulder), built and designed exclusively for DELVE