Regional Marketing Coordinator (International Law Firm)
Links International
- 香港
- 長期
- 全職
- Collaborate closely with the team to formulate and implement policies and procedures for business development initiatives.
- Provide comprehensive support for proposals, presentations, and pitches aimed at driving revenue growth.
- Assist in managing the sales pipeline, conducting market research, and identifying new business opportunities.
- Work with the marketing team to develop and implement strategies for market development and client expansion programs.
- Participate in business development training sessions to enhance attorney skills and effectiveness.
- Programs and Visibility Initiatives:
- Partner with practice group leaders and marketing colleagues to plan and execute a variety of events, client receptions, and alumni programs.
- Manage sponsorships and activities associated with industry organizations, ensuring alignment with practice group objectives.
- Champion firm branding initiatives and ensure compliance with related standards on all creative projects.
- Provide input and recommendations for local marketing programs and budgets to support practice group objectives.
- Knowledge Management:
- Maintain accurate records of practice group activities, status, and team members.
- Develop and update marketing materials and collateral, including descriptions, engagement lists, client lists, and awards.
- Utilize firm technologies and external research databases for data management and analysis, including CRM systems, research databases, and intranet resources.
- Promote visibility of practice group and individual attorneys internally and externally through various channels.
- Operations:
- Support research projects aimed at identifying strategic market opportunities and competitive intelligence.
- Facilitate effective communication among attorneys and staff, ensuring a well-informed and motivated team effort.
- Collaborate with local office staff and managers to advance marketing and administrative goals and projects.
- Serve as a role model for the use of CRM tools in managing the sales pipeline and practice group business development efforts.
- 2+ years of direct applicable marketing experience.
- Proficiency in Microsoft Office suite and other firm applications.
- Familiarity with overseeing corporate WeChat accounts.
- Bachelor's Degree in business, communication, marketing, or related field preferred.
- Experience in business development or sales is advantageous.
- Knowledge of professional services industries, preferably within a law firm or similar environment.
- Familiarity with using LinkedIn and Instagram for promotional purposes.
- Proactive self-starter with the ability to work independently and collaboratively in a fast-paced environment.
- Excellent communication skills, both written and verbal.
- Ability to multitask, problem-solve, and meet deadlines consistently.
- High energy, intellectual curiosity, and enthusiasm for marketing activities.
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