Marketing Operations Executive - Influencer Marketing and Off-Page SEO
Vantage Circle
Guwahati, Assam
Permanent
Full-time
15 days ago
About the Role: Vantage Circle is on the lookout for a dynamic Marketing Executive who specializes in Influencer Marketing and Off-Page SEO strategies. The ideal candidate should be adept at identifying and nurturing relationships with key influencers and thought leaders, as well as executing effective link-building campaigns to enhance our online presence. Key Responsibilities: Develop and execute influencer marketing strategies and creative campaigns. Identify and reach out to potential influencers in the HR and corporate wellness domain. Plan and manage webinars and podcasts, including scheduling guests and overseeing production logistics. Maintain ongoing relationships with influencers and respond promptly to any queries. Stay up-to-date on the latest trends and best practices in influencer marketing and SEO. Coordinate with internal teams and external editors to ensure timely delivery of content. Implement off-page SEO strategies, including link building, to improve our website's visibility and ranking on search engines. Proactively suggest improvements for event management, podcast, webinar, and SEO processes. Manage and update a comprehensive list of influencers and backlink opportunities. Requirements: Bachelor's degree in Marketing, Media & Communications, or a related field. Experience with influencer engagement, event management, and SEO link-building strategies. Strong understanding of off-page SEO techniques and tools. Excellent communication, negotiation, and relationship-building skills. Ability to multitask and manage multiple projects with attention to detail. Analytical mindset with an ability to track and report on campaign performance metrics. Benefits: The chance to be part of a fast-growing company in a thriving industry. Direct engagement with industry influencers and thought leaders. Competitive remuneration and opportunities for advancement. A culture that values hard work, creativity, and results.
