Senior Officer, Legacy Giving

Unicef

  • 香港
  • 長期
  • 全職
  • 13天前
Roles & ResponsibilitiesTo implement a planned giving (legacy fundraising) strategy to increase planned gifts (legacy gifts) through managing campaigns and direct marketing approaches to current and potential supporters. To manage all operational aspects of campaign planning and management.
  • To conduct market research, and to develop marketing strategy and its implementation plan to identify, cultivate and solicit potential planned giving supporters, and steward current planned giving pledgers, i.e. handraiser, considerer, committer, and completer;
  • To project manage all elements of the marketing plan incl. analysis of results;
  • To review the profile and source of planned giving pledgers, and to develop appropriate contact strategies;
  • To develop, execute and monitor planned giving operational plans and manage the planned giving budget, and be responsible for planned gifts and will administration;
  • To monitor performance against budget and where appropriate against external benchmarks, and to ensure that all aspects of planned giving are carried out in the most cost effective and efficient way;
  • To research and assess the ongoing planned giving information needs of planned giving pledgers, and provide efficient and professional stakeholder liaison with relevant third party organizations.
  • Provide support to the team, and other duties as designated
RequirementsThe position will act highly independently to produce results. He / She is expected to be:
  • A self-motivator and self-learner
  • Strong execution power and effective in managing time and resources, incl. agencies and other service providers
  • Strong knowledge of segmentation and targeting prospects, and proficient in proposal writing, fluent in English and Chinese
  • A great team player with excellent interpersonal skills and can work well with different stakeholders
  • At least 3 years of experience in marketing, sales or fundraising. Demonstrated experience of developing and implementing planned giving strategies is an advantage.
  • A university degree in business, marketing or related disciplines
Interested parties please apply with full resume including contact phone number, current and expected salary by clicking "APPLY NOW".Hong Kong Committee for UNICEF is an equal opportunity employer. Data collected will only be used for job application processing. Applicants not being invited for interview within 8 weeks from the submission date may assume their applications unsuccessful. All applications applied through our system will be delivered directly to the advertiser and privacy of personal data of the applicant will be ensured with security.

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