Senior Product Marketing Manager
NICE Systems
- Sandy, UT
- Permanent
- Full-time
- Product release positioning, messaging, and sales training
- Product ROI and use case development
- Sales enablement content and programs including promotional offers and sales contents / campaigns
- SKO program development, administration, and development and delivery of training
- Thought leadership content development and writing for a variety of demand gen and customer upsell / loyalty campaigns, including eBooks, whitepapers, blogs, webinars, and events - often in partnership with analysts and influencers
- Analyst Relations briefings, and highly precise and technical RFI submissions
- Customer Intelligence activities in collaboration with NICE CI team
- Customer case studies, win stories, use cases
- Customer speaker recruiting and collaboration for NICE Interactions
- Experience in CCaaS market
- Familiarity with and passion for CX AI and Analytics, including both the technical and business come differentiators of NICE solutions
- Current expertise or interest in developing deep subject matter expertise CX AI and Analytics, for the contact center and beyond
- A natural affinity with working with product management, pre-sales, and sales to support pipeline gen and help accelerate deals through the funnel
- The ability to translate product features into differentiating value propositions and leverage market, competitive, and customer knowledge into business outcome focused storylines and materials
- A bachelor's degree in business management, marketing or related field or equivalent work experience required
- 6+ years of experience in software product marketing or product management
- Keen ability to prioritize, manage, track, and deliver multiple projects simultaneously on budget and deadline
- Outstanding written and verbal communication skills, and effective presentation capabilities
- Ability to work cross-functionally with peer group, senior leadership, and independently to achieve business goals including LoB, departmental, and individual KPIs
- Excellent influencing and consensus-building skills