Digital Marketing Manager
Recommend
- Zagreb
- Stalni radni odnos
- Puno radno vrijeme
- Developing Digital Marketing Strategies: Create comprehensive digital marketing strategies aligned with company objectives, incorporating SEO, SEM, email marketing, social media, content marketing, and other relevant channels.
- Campaign Management: Oversee the planning, execution, and optimization of digital marketing campaigns to ensure maximum ROI and effectiveness.
- Content Creation and Management: Collaborate with the content team to develop engaging and relevant content for various digital platforms, including website, blog, social media, and email campaigns.
- SEM: Collaborate with the team on driving organic traffic through effective SEO strategies and manage SEA campaigns to increase visibility and drive conversions.
- Social Media Management: Manage social media accounts, develop engaging content, and implement strategies to grow followers and enhance brand presence.
- Analytics and Reporting: Monitor and analyze digital marketing performance metrics, generate insights, and prepare regular reports to track KPIs and optimize campaigns.
- Budget Management: Manage digital marketing budgets effectively, allocate resources strategically, and ensure efficient use of funds to achieve marketing goals.
- Stay Updated: Stay abreast of industry trends, emerging technologies, and best practices in digital marketing, and incorporate them into our strategies to maintain a competitive edge.
- Bachelor's degree in Marketing, Communications, or related field. Master's degree is a plus.
- In-depth knowledge of digital marketing channels, techniques, and best practices.
- Proficiency in SEO/SEM tools, Google Analytics, social media management platforms and Figma
- Strong analytical skills and ability to interpret data to drive actionable insights.
- Excellent communication and collaboration skills.
- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
- Relevant certifications (e.g., Google Ads, HubSpot, Facebook Blueprint) are a plus.
- Great office environment with private office space for teams and easy-to-reach location
- Flexible working hours
- Work from home flexibility
- Holiday and Xmas bonus
- ESOP bonus scheme