Americas Marketing Leader
W. L. Gore & Associates
- Phoenix, AZ
- Permanent
- Full-time
- Develop regional strategic plan to include identification and execution of commercial growth opportunities
- Drive and collaborate on regional non-BG specific growth or profit improvement initiatives (Geographic expansion, growth adjacencies, efficiency projects)
- Develop holistic customer and market view
- Ensure functional alignment across marketing including shared marketing resources (Marcom, Events, etc.)
- Provide leadership to the Regional BG Marketing Leaders and set business priorities for the regional functional marketing leaders
- Partner with the Product Specialist Functional Leader to set business priorities for the Regional PS Leaders to deliver the Regional goals
- Drive Ops planning and resourcing for shared marketing teams
- Drive prioritization and resource allocation to maximize regional performance
- Establish clear expectations of equitable and inclusive behaviors from Associates and acts immediately to appropriately address negatively impactful or unfair behavior
- Bachelor's degree in marketing and/or related field
- Proven track record and expertise in marketing and marketing related business
- Minimum of 3 years' experience managing people
- Strong product life cycle management and portfolio roadmap planning experience
- Strong communication abilities
- Open-minded, curious, with a keen learning mindset; embraces change and is committed to continuous improvement
- Excellent command of the English language, both in written and verbal communication
- Proficient in Microsoft Office applications including Word, Excel, and PowerPoint
- Willingness to undertake domestic and international travel, approximately 25 to 45%
- Demonstrated experience in creating and maintaining an inclusive work environment with clear understanding of equitable practices
- MBA or advanced Engineering/Science degree
- A minimum of 10 years leading teams
- A minimum of 10 years' experience in marketing (includes product management)
- Deep knowledge of digital marketing and expertise in developing marketing automation programs
- Proven track record of and a minimum 12 years of marketing experience in marketing strategy, planning, research, and communications