Product Marketing Manager - Payments
Booksy
- USA
- $110,000-120,000 per year
- Permanent
- Full-time
- Support Payments product teams in delivering against their aggressive 2024 targets to increase Booksy payment volumes across the globe
- Work alongside other B2B product marketers to position Booksy as a leading player in the payments space for appointment based providers
- Invest time to deeply understand customer pain points and how Booksy's Payments roadmap will work to resolve them
- Develop an intimate understanding of Booksy Payment solutions so that you can serve as an expert internally and also properly communicate the value of our product to providers and their customers.
- Develop audience segmentation, product positioning, and messaging frameworks to serve as a base and create consistency in all product related materials.
- Own go-to-market strategies for Booksy Payment solutions that can be replicated on a global scale. Oversee content production, channel execution, and launch timelines.
- Coordinate with stakeholders in field marketing teams to establish go-to-market plans in the region with consideration for local nuances and product market fit.
- Support product teams in compiling competitive intel and benchmarking Booksy Payment solutions.
- Work with our CRM team to understand and improve key experiences throughout the Booksy Payments lifecycle.
- Collaborate with Payments team and UX research to facilitate market research.
- Analyze product adoption, usage, and transaction volumes to inform success of product marketing programs/initiatives.
- Work to improve product/marketing processes in a growing organization that operates across multiple time zones.
- Collaborate with sales, support, and other internal teams to understand key onboarding, retention, and upsell processes related to payments and work cross-functionally to reduce friction throughout the funnel.
- Create centralized processes, documentation, and training materials related to Booksy Payments solutions to improve operational excellence.
- 5+ years of experience in product marketing, preferably in a tech, start-up environment. Comparable experience will be considered.
- Previous experience working with Payments solutions or a strong interest in learning more about and working within this space.
- Global experience and understanding of working across international markets
- Proven ability to drive collaboration across multiple stakeholders
- A keen analytical mind to help inform product roadmap decisions and all associated risks
- Excellent communication skills, both written and verbal, and an ability to communicate effectively at all levels of an organization, including executive reporting
- A self-starter, able to identify required action and execute with minimal supervision
- Experience managing several simultaneously projects while keeping project management, scheduling and communication cleanly operational
- Excel at rapid decision-making, consensus building and conflict resolution, all within the context of hard deadlines and the need to demonstrate results
- Health/Dental/Vision & 401K Match
- Awesome (paid) Parental Leave Policy
- Unlimited Paid Time Off
- Ample Opportunities for Professional Growth
- Creative and Collaborative Culture to thrive in
- Salary: $110-120K