Copywriter (eCommerce)
Digitsonly
- Los Angeles, CA
- Permanent
- Full-time
- Write persuasive and engaging copy for direct response marketing campaigns, including emails, landing pages, sales letters, ads, and other promotional materials.
- Develop a deep understanding of target audiences, their pain points, motivations, and buying behavior to create highly targeted and effective messaging.
- Collaborate with marketing, creative, and product teams to brainstorm and develop campaign concepts and strategies.
- Craft clear and concise headlines, subject lines, and calls-to-action that capture attention and compel users to take the desired action.
- Conduct thorough research on products, industries, competitors, and target markets to inform and enhance copywriting efforts.
- Utilize proven copywriting techniques and principles of persuasion to drive conversions, leads, and sales.
- Optimize copy for SEO and user experience, ensuring content is both search engine-friendly and reader-friendly.
- Test and iterate on copy and messaging to improve performance and maximize ROI.
- Stay up-to-date with industry trends, best practices, and emerging technologies in direct response marketing and copywriting.
- Analyze campaign performance metrics and KPIs, providing insights and recommendations for optimization.
- 3+ years of experience as a copywriter, with a focus on direct response marketing.
- Proven track record of writing high-converting copy that drives action and generates measurable results.
- Strong understanding of direct response principles, including AIDA (Attention, Interest, Desire, Action) and PAS (Problem, Agitation, Solution).
- Exceptional writing skills with a keen attention to detail and the ability to communicate complex ideas clearly and persuasively.
- Creative mindset with the ability to generate innovative ideas and concepts for marketing campaigns.
- Ability to work independently and collaboratively in a remote environment, managing multiple projects and deadlines simultaneously.
- Proficiency in using copywriting tools and software, as well as project management and collaboration tools.
- Bachelor's degree in Marketing, Advertising, Communications, English, or related field (preferred but not required).
- Portfolio showcasing examples of direct response copywriting and successful marketing campaigns.
- Passion for storytelling, marketing psychology, and the art of persuasion.
- Access to high paying & uncompeted jobs by verified hiring companies
- Possibility to take on multiple projects or offers (depending on availability*)
- Access to trainings & coachings (like adworld, foreplay.co, skillshare + inhouse trainings, etc.)
- Access to SOPs, best practices, checklists (clickminded, +inhouse trainings, etc)
- Private management by a dedicated customer support manager
- Community with like minded individuals & free consulting