Digital Marketing Manager

• Develop, execute and manage effective digital marketing campaigns across various channels, including Google Ads, Facebook Ads, Instagram Ads, YouTube and paid digital social media platforms.
• Effectively combine brand awareness with performance digital marketing
• Conduct thorough market research and analysis to identify new opportunities and optimize existing campaigns to improve performance.
• Manage the budget and expenses for each campaign, ensuring cost reduction and maximum ROI.
• Work closely with the marketing team to develop engaging and persuasive content that resonates with our target audience.
• Analyze campaign data and provide regular reports to key stakeholders to identify trends and opportunities for growth.
• Monitor and optimise campaigns to ensure we are meeting our KPI's and continuously improving performance.
• Stay up-to-date with industry trends, new technologies, and emerging digital marketing techniques.

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Proven experience in developing and executing successful digital marketing campaigns, (automotive industry experience preferred).
• Strong analytical skills and attention to detail to track and measure campaign performance.
• Excellent communication and interpersonal skills to work effectively with internal and external stakeholders.
• Strong project management skills, with the ability to manage multiple campaigns and priorities simultaneously.
• Self-starter, proactive, and able to work independently with minimal supervision.
• Knowledge of digital marketing tools such as Google Ads, Facebook Ads Manager, and Google Analytics.

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