Brand Experience and Events manager
GirlTrek
- Atlanta, GA
- $59,300-70,000 per year
- Permanent
- Full-time
- Event Strategy and Execution: Lead the planning, coordination, and execution of GirlTREK’s local and national events, ensuring they are impactful and align with organizational goals.
- Digital Brand Experience Strategy: Supercharge GirlTREK’s brand experiences by developing and overseeing the production of engaging digital content that drives traffic and engagement across digital channels such as social, web, app, SMS and email.
- Cross-Functional Collaboration: Work closely with various departments, including marketing, communications, tech, sustainability and street team to ensure cohesive messaging, campaign integration and budget alignment.
- Vendor and Partner Management: Identify and manage relationships with vendors, agencies, venues, and partners to deliver high-quality event experiences.
- Impact Measurement: Implement tools and strategies to measure the impact and engagement of events and digital productions, using insights to inform future initiatives.
- A creative with a passion for crafting memorable, mission-aligned experiences alongside a dynamic group of storytellers.
- Results-oriented mindset, taking ownership and interest of outcomes while leveraging insights and data to optimize.
- Commitment to the mission and values of GirlTREK.
- Bachelor's degree in marketing, communications, advertising or related field preferred.
- Proven experience in brand experience and events management.
- Experience creating online community engagement initiatives and/or a background in digital marketing and communications.
- Proven experience working across departments including with various stakeholders at all levels of an organization.
- Experience using reporting and metrics to make recommendations to department leaders and/or senior leadership.
- Strong written and verbal communication skills.
- Excellent organizational and time management skills. Ability to multitask and prioritize.
- Proficiency in Microsoft Office, Google Suite, and Project Management Software; ability to quickly learn new technologies
- Self-starter with strong problem-solving skills.
- Self-motivated & self-directed, able to make good judgment calls, reliable and dependable
- Health Insurance: Comprehensive medical, dental and vision insurance provided.
- Vacation Time: Unlimited PTO, in addition to an annual winter sabbatical.
- Off-Season: Competitive 6 weeks off for paid office closure, Dec 1-Jan 15 annually.
- Retirement Plan: GirlTREK matches contributions to 401K accounts up to 4%.