Trade Marketing Manager
Terroir & Spice
- 台北市
- 月薪 42,500元
- 長期
- 全職
- Manage clients' projects including trade marketing & consumer events.
- Define, build and implement communication and marketing strategy with Digital Managers for an integrated campaign.
- Plan and deploy trade promotion programs for food and beverage/wine products via all channels (distributors, retail, E-commerce,...)
- Propose and execute branding activations via in-store display/ OOH/sampling/gift-with-purchase, etc. to ensure effective marketing activities campaign.
- Maintain and improve good relationships with stakeholders: importers, distributors, retailers, e-commerce platforms, countries' associations, government agencies, embassies, etc.
- Research and get in contact with potential partners to explore more cooperation opportunities.
- Research on market, competitors and keep updated with current marketing trends.
- Plan and organize both indoor and outdoor events with size ranging from 10 - 200 attendants.
- Control and monitor closely projects' budget, cost ratio and ROI.
- Track and evaluate results of each program/channel weekly, monthly.
- Minimum 3 years of trade and event marketing within the retail environment or creative agencies (preferably those who have worked with the local supermarkets and events companies).
- Strong knowledge of consumer and customer needs with some B2B background.
- Knows what's hot and happening in the market locally, specifically on the trade.
- Experience in planning and implementing end-to-end activities from budgeting to KPIs with retail and event partners.
- Candidate should have (Trade) Marketing affinity: enjoys storytelling and is passionate for food and beverage products. Have a solid understanding in marketing channels and materials.
- Proficient in using Google documents: Slides, Sheets, Docs
- Good interpersonal skills, fluent in English
- Go-getter and being proactive in start-up environment
- A Taiwanese Citizen
- Monthly net salary: 40,000 NTD to 45,000 NTD
- 13th-month salary
- 12 days annual leave
- Attractive bonus and increment package based on team performance (We all are in one so is one or none)
- Opportunity to learn about F&B industry through the team and skills development training
- Working with customer worldwide
- Strategic office location close to Nanjing Fuxing
- Vibrant teammates and exciting projects
- Health and mental cares (We believe in people and they are one of the important assets to the company)
CakeResume