Social Media Coordinator/Copywriter
Lutheran Women's Missionary League
- Clayton, MO
- $48,000-52,500 per year
- Permanent
- Full-time
- Develop and implement a comprehensive social media strategy aligned with the goals and mission of Lutheran Women in Mission.
- Create content calendars, considering key events, campaigns, and relevant industry trends.
- Develop creative and persuasive copy for a variety of platforms, including websites, social media, email campaigns, newsletters, and promotional materials.
- Produce engaging and shareable content for various social media platforms, including Facebook, Instagram, LinkedIn, and others.
- Craft compelling narratives that effectively convey the mission, values, and impact of Lutheran Women in Mission.
- Monitor and respond to comments, messages, and mentions in social media platforms.
- Foster meaningful interactions with followers, supporters, and other stakeholders.
- Research and interview grant recipients, volunteers, and donors to gather impactful stories that resonate with our audience.
- Translate complex information into accessible, engaging, and emotionally resonant narratives.
- Collaborate with the creative team to create and execute social media campaigns that align with fundraising and awareness initiatives.
- Utilize social media channels to promote events, campaigns, and organizational milestones.
- Ensure that all written content aligns with the brand voice, style guidelines, and messaging strategy for Lutheran Women in Mission.
- Collaborate with other creative team members to maintain consistency across various communication channels, and to gather content and share updates in real-time.
- Review and edit content to ensure accuracy, clarity, and grammatical correctness.
- Collaborate with cross-functional teams to refine and improve communication materials.
- Monitor social media metrics, track performance, and generate regular reports.
- Analyze data to assess the effectiveness of social media efforts and make data-driven recommendations for improvement.
- Stay up-to-date with social media trends, algorithm changes, and emerging platforms.
- Implement best practices and explore new opportunities to enhance the online presence of Lutheran Women in Mission.
- Bachelor's degree in Communications, Marketing, Journalism, or related field.
- Proven experience managing social media accounts for a nonprofit or similar organization.
- Proven experience as a copywriter, preferably in the nonprofit sector.
- Previous experience working in LCMS-related capacity preferred.
- Strong command of social media best practices, trends, and platform changes.
- Exceptional writing and storytelling skills, with a keen understanding of nonprofit messaging.
- Working knowledge of popular photo and video applications including Photoshop and Premiere Pro.
- Exceptional research and writing skills with a passion for storytelling.
- Ability to tailor messaging for diverse audiences and platforms.
- Creativity and ability to generate engaging content.
- Intermediate to advanced knowledge of Microsoft Office products (Word, Excel, PowerPoint).
- Familiarity with fundraising and donor communication strategies.
- Good organizational skills and enviable attention to detail; ability to meet deadlines while coordinating multiple projects and tasks.
- Ability to work collaboratively and creatively in a fast-paced environment.
- Ability to occasionally work evenings and weekends to meet expectations of this position.
- Supportive of and enthusiastic about LWML's mission and ministry.