Vice President of Sales & Marketing
Action Property Management
- Irvine, CA
- Permanent
- Full-time
- Oversee all Marketing and Sales activities including Lead gen, RFP, Tours, Presentations, Contract, and Onboarding
- Developing innovative Marketing strategies to target and win new business, including the implementation of on-line marketing strategies to reach a broader customer base.
- Supervise all corporate sales & marketing personnel and indirect supervision of all sales personnel throughout the business.
- Provide the general direction for administration, finance, office management, marketing, sales, and personnel.
- Deliver and attend sales presentations.
- Coordinate completion of RFP’s and negotiate contracts.
- Oversee market research and keep an active list of competitors.
- Analyze and evaluate the effectiveness of sales, methods, costs, and results.
- Manage overall client experience: uniform of message, obtain client information, Primary point of contact.
- Manage strategy and Innovate new ways to connect with potential clients.
- Prospect for new clients; meeting with board members, gathering contact information.
- Organize and represent Action at Industry Events
- Utilize Salesforce to ensure critical data is accurately tracked, including lead sources, timing, and defined stages of the sales process.
- Manage the sales cycle time and ensure efficiency in the sales process.
- Develop key performance indicators (KPIs) for both leading and lagging indicators to measure sales performance.
- Maintain and update sales forecasts, and report regularly against established goals.
- Regularly provides specific performance feedback and accountability to sales team through established performance review processes.
- Leads sales meetings and training sessions designed to enhance the skills of the sales team.
- Coach / Train Regional Ops team on Presentations.
- Own sales playbook and continue to improve and develop.
- Distribute company sales goals to regional levels.
- Coordinate and improve handoffs between sales and Operations.
- Collaborate with field leaders to identify local market opportunities.
- Oversee Transition Coordinator
- Collaborate with department heads to schedule client transitions.
- Lead the planning and development of marketing and communication materials, exhibits, and promotional programs.
- Oversee Marketing Manager and network of third-party vendors to ensure effective execution.
- Ensure consistent branding and messaging across all channels.
- Develop market-specific lead generation strategies, collaborating with operational leaders for regional and company-wide initiatives.
- Manage social media strategy, including promotion of podcasts.
- Implement online advertising campaigns.
- Coordinate direct mail and email campaigns.
- Monitor and manage online reputation across platforms such as Google, Yelp, and BBB
- This is a hybrid role based out of our Irvine office. The Irvine office provides a modern, technologically advanced work environment that supports a balance of in-office and remote work.
- Emphasizes a collaborative atmosphere with open communication and mutual respect among team members.
- 10+ years of sales and marketing management experience
- 5+ years of sales leadership experience
- Expertise in designing and implementing sales processes and systems.
- HOA experience a plus
- Charismatic leader, with strong interpersonal skills with ability to pass Sales strategy and enthusiasm down to the on-site and regional Sales reports.
- Ability to manage sensitive information with the utmost integrity and confidentiality.
- Ability to create and drive a culture of responsible selling across not only the Sales teams but also into communities and at every customer interface.
- Experienced with MS Outlook, Excel, Word, Power Point, and ability to learn latest programs.
- Ability to remain seated for prolonged periods during working hours.
- Travel up to 50% of the time to multiple locations.
- Capable of lifting fifteen (15) pounds as needed.