Growth Marketing Manager
Affirm
- USA
- Permanent
- Full-time
- Leads paid media strategies in partnership with Brand, Partner Marketing (B2C) and Platform (B2B) teams
- Manages ongoing collaboration with media agencies
- In partnership with media agency develops comprehensive testing schedules and implements rigorous frameworks to drive learnings
- Assists campaign drivers with campaign optimizations and reporting alongside analytics
- Drives shifts in our paid media strategies based on experiment outcomes and progress to OKRs
- Educate and influence executives through data driven analysis of paid media campaigns and deep subject matter expertise
- 7 years of experience in performance marketing or growth marketing role
- Media agency experience or experience in an in-house media team is preferred, but not required
- Exposure to both B2C and B2B media planning and campaigns
- An understanding of the intersection between media planning and creative development
- Deep experience and understanding of marketing analytics
- Data-first mindset
- Strong communication ability - being able to clearly present learnings and recommendations at an executive level
- Experience running paid ads across retail media networks as well as publishers, Meta, Google, Pinterest, and other digital marketing channels
- Experience with MarTech tools such as Google Tag Manager, Google Campaign Manager 360, and Looker.
Employees new to Affirm or promoted into a new role, typically begin in the min to mid range.
USA base pay range (CA, WA, NY, NJ, CT) per year:
Min: $138,800
Mid: $173,500
Max: $208,200USA base pay range (all other U.S. states) per year:
Min: $124,900
Mid: $156,100
Max: $187,300Please note that visa sponsorship is not available for this position.#LI-RemoteAffirm is proud to be a remote-first company! The majority of our roles are remote and you can work almost anywhere within the country of employment. Affirmers in proximal roles have the flexibility to work remotely, but will occasionally be required to work out of their assigned Affirm office. A limited number of roles remain office-based due to the nature of their job responsibilities.We're extremely proud to offer competitive benefits that are anchored to our core value of people come first. Some key highlights of our benefits package include:
- Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
- Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
- Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge
- ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount