Marketing Manager
BeeHero
- Del Rey, CA
- Permanent
- Full-time
- Collaborate with the marketing team to develop innovative marketing strategies and campaigns that align with business objectives.
- Work closely with sales and product teams to ensure alignment on messaging and content strategy, as well as to gather customer insights for content creation.
- Conduct market research to identify emerging trends, customer needs, and competitive insights to inform content creation and marketing initiatives.
- Develop and execute marketing campaigns and strategies to engage, to support the sales team and educate growers across different geographic regions and crop segments.
- Create compelling written and visual content and collaterals, for printed and digital channels, including printed and social media, email marketing campaigns, website, Youtube, and blog posts.
- Manage BeeHero's social media presence on platforms such as Facebook, Instagram, LinkedIn, and others, including community management and content scheduling.
- Monitor and analyze campaign performance metrics, including website traffic, social media engagement, and email open rates, to optimize content strategy and drive continuous improvement.
- Oversee website SEO efforts and track key performance metrics to improve online visibility and user experience.
- Demonstrate creativity, energy, and a proactive approach to problem-solving in a fast-paced startup environment.
- 5+ years of experience in marketing and/or digital marketing, content creation, or social media management, in the agriculture or technology industry.
- Exceptional writing skills with the ability to craft engaging and persuasive content for various audiences and channels.
- Proficiency in social media management tools, email marketing platforms, and content creation software (e.g., Adobe Creative Suite, Hotsuite, Hubspot, MailChimp, and others).
- Strong analytical skills with the ability to interpret data and metrics to drive strategic decision-making.
- Passion for sustainability, agriculture, and environmental conservation.
- Self-starter with the ability to work independently and manage multiple projects simultaneously.
- Proximity to Central Valley, CA, and willingness to travel to BeeHero offices in the Bay area & Fresno area and customer locations in the Central Valley.
- Impactful: Your work will directly impact agricultural practices around the world, helping to create a more sustainable, resilient food supply.
- Supported: We offer competitive compensation packages, comprehensive benefits, and a work environment where your contributions are valued and recognized.
- Autonomous: BeeHero is dispersed by nature, which means we tend towards a flat org chart. You can and should be ready to take the initiative and be proactive with your ideas.
- Collaborative: Work alongside like-minded, passionate professionals who are dedicated to driving innovation and making a difference.