Associate Marketing Manager – VIP Audience
- Türkiye
- Kontrat
- Tam zamanlı
- Help to define the proposition, identify the target VIP prospects and develop a plan of targeting, outreach and retention for those guests
- Test strategies to optimize effectiveness of outreach and to evaluate the proposition on a running basis, to feed this information back to production/audience marketing.
- Create a project timeline inclusive of acquisition targets and contracted deliverables
- Coordinate and collaborate with production, sales, operations, client and audience marketing to drive registrations, information feedback, and delivery of VIP proposition
- Develop long term relationships with award winners and VIP prospects - improve overall event buyside numbers by leveraging contacts, etc. for event attendance, awards galas and more
- Work closely with prospect marketers to grow VIP level audience, while improving engagement among existing VIP community and award winners
- Monitor, capture, and report meaningful, relevant data and provide analysis to be used in marketing, sales, and content development
- Contribute to the marketing department to implement new marketing tactics and strategic plans
- Support the marketing team with ad hoc requests and projects as needed
- Maintains a best practice marketing environment, driving efficiency and effectiveness. Utilizes Informa Tech's Marketing Excellence tools and approach.
- Around 3-4 years of work experience in events, media and/or digital marketing with a solid understanding of integrated marketing principles
- Ability to manage multiple workloads and meet deadlines in a fast-paced environment
- Excellent verbal and written communication skills
- Experience crafting and writing marketing copy
- Strong project management skills and dedication to quality
- Analytics and marketing performance knowledge
- Service-oriented “can do” attitude with a willingness to learn and collaborate with others
- Proficiency working with PowerPoint, Word, Excel, Outlook, standard business tools/networks, and the ability to quickly learn new software/platforms
- Email marketing experience (writing, building, and deploying emails) and knowledge of segmentation, and behavioral targeting
- Some travel may be required
- The pay range for this position is $56,250 – $62,500 depending on experience
- This posting will expire 5/29
- Learning and development plan to assist with your career development
- 15 days PTO plus 10 national holidays, 4 days for volunteering and a day off for your birthday!
- Competitive Benefits with 401k match
- Paid parental leave
- Work with a high quality of specialist products and service
- Bright and friendly staff who are all “expert's experts” and additional training and development for helping you achieve your career aspiration
- ESPP – become a shareholder
Vacancies in Turkey