Marketing Coordinator-BLD
D.R. Horton
- Montgomery, AL
- Permanent
- Full-time
- Support marketing and sales initiatives including project positioning, timelines, social media, sales center, and model design/set up, advertising, signage, collateral design, etc.
- Assist in coordination with third party vendors including signage companies, model decorators, digital advertising consultants, creative firms, model maintenance services, etc.
- Coordinate with other departments on the creation and maintenance of marketing materials and community identity
- Update, maintain, and create website presences on a division, community, and home-specific level
- Complete website changes and updates through the company’s content management platform, Content Management System (CMS)
- Assist in gathering estimates and sources for marketing and sales initiatives
- Update and maintain vendor database, organize community marketing files and maintain marketing collateral inventory
- Fact check and proof-read all marketing materials
- Coordinate sales center initiatives and general upkeep of the sales centers to ensure marketing and sales tools are always in place
- Ensure brand standards are maintained for the projects
- Oversee social media and online reputation on behalf of all communities
- Execute e-blast campaigns including Jotforms submittals, copywriting, and proofing
- Assist in daily administrative responsibilities including invoice reconciliation and general upkeep of marketing material inventory
- Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
- Coordinate and manage marketing events at sales centers, attend events as necessary
- Assist in training and marketing best practices or new tools/platforms
- Assist in the creation and proofreading of marketing collateral
- Oversee model home and sales center installation and maintenance
- Manage division requested website changes and additions
- Ability to work overtime
- Able to travel overnight
- Associate degree or equivalent from two-year college or technical school
- Two to four years related experience and /or training
- Strong communication skills
- Attention to detail and creative thinking
- Ability to work independently and part of a collaborative team
- Highly motivated self-starter
- Ability to manage multiple functions and roles concurrently
- Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications
- Proficiency with MS Office and Adobe Suite
- Bachelor's degree from a four-year college or university in Communication, Marketing or a related field preferred
- Experience with Google Analytics, social media sites, and photography and video editing software a plus
- Knowledge of MLS and realtor sites such as Zillow and Realtor.com a plus
- Medical, Vision and Dental
- 401(K)
- Employee Stock Purchase Plan
- Flex Spending Accounts
- Life Insurance
- Vacation, Sick, Personal Time and Company Holidays