Commercial Account Manager
Global Industrial
- Milwaukee, WI
- Permanent
- Full-time
- Global Equipment has a customer focused sales approach which includes the following core competencies:
- Planning and Organizing.
- Develop and manage a tactical account/territory sales plan.
- Thorough client analysis to assess customer needs, values, purchasing behavior, and motivation.
- This includes extensive researching, competitor and market analysis.
- Execute a sales strategy for penetrating accounts and maximize sales, e.g. prospecting, cold calling, identifying key decision makers and determining buying criteria.
- Effectively develop and manage your sales plan by setting daily/weekly/monthly goals and objectives, prioritizing tasks, utilizing your time effectively and efficiently, and taking full advantage of available resources.
- Utilize sales planning tools and the pipeline management process to obtain business objectives and goals.
- Relationship Building.
- Build trust and credibility with clients.
- Learning and engaging the customer to understand the process of what they value, e.g. strategic and investigative questioning.
- Assist your customer with finding solutions that will help them achieve their goals and added value.
- Provide support, information, and guidance by researching and recommending new profit and service improvements.
- Position yourself for new opportunities through networking and identify cross selling and up selling opportunities.
- Providing superior customer service which includes learning everything you can about them so you can tailor your service approach to their needs and buying habits.
- Courtesy and timely follow up are key.
- Product Knowledge.
- Understanding of Global Equipment Company industry and products
- Stay abreast of industry trends.
- Utilize internal resources to gather information regarding new product offerings.
- Communication Skills.
- Effective verbal communication skills, e.g. speaking clearly, listening attentively, building rapport.
- Ability to write clearly and succinctly in a variety of communication settings, e.g. business letters and emails
- Ability to effectively persuade by asking intelligent business questions to determine customer needs.
- Requires Bachelor degree in business or marketing or at least 2 years of telephone business to business sales experience.
- Knowledge and competence in the major elements of inside sales including cold calling, business development, customer qualification, and customer acquisition.
- Superior sales planning and business development skills.
- Excellent written/verbal communication and presentation skills.
- Strong computer skills to include proficiency in Microsoft Word, Outlook and PowerPoint and CRM Software.
- Self motivated with superior problem solving and negotiation skills.
- Effectively prioritize sales efforts and activities.
- Excellent organization and time management skills are essential.