Campaign Manager, Performance Marketing
Publicis Sapient
- Chicago, IL
- $90,000-130,000 per year
- Permanent
- Full-time
You will report into the Director of Performance Marketing and will work alongside the Director to build and stand-up a newly formed, global team.This role requires a growth mindset – someone who is constantly consuming and understanding audience insights, buyer trends, market research and data forecasts—in the hope to construct the best possible campaign journey and experience for our audiences. This person is a self-starter, motivated and a natural collaborator. This person understands the importance of both a digital and traditional multi-channel approach but is also not afraid to try new marketing tactics in the spirit of growth.QualificationsYour Skills & Experience
- Minimum 7 years of experience in B2B marketing with a focus on performance marketing.
- Comfortably engages with GenAI tools, welcoming its potential as a collaborative partner
- Proven track record of successfully building and launching integrated global marketing campaigns. Ability to translate audience and data insights into meaningful strategies that accelerate pipeline and revenue.
- Experience leading growth initiatives. Strong emotional intelligence – models’ empathy and leads with passion. Comfortable with change management.
- Exceptional collaboration skills – can skillfully coordinate and problem solve across cross-functional teams and fosters highly productive local and global relationships.
- Strong understanding of the digital channel ecosystem and how to partner with marketing ops, paid media, social and web to develop unique amplification opportunities.
- Experience with managing and analyzing customer databases to optimize segmentation and personalization marketing efforts.
- Strong understanding of CRM / Salesforce and marketing automation platforms (Pardot).
- Strong business acumen and strategic thinking – ability to adjust strategies based on performance results.
- Experience managing contractors, vendors, and media agencies.
- Flexible vacation policy; time is not limited, allocated, or accrued
- 16 paid holidays throughout the year
- Generous parental leave and new parent transition program
- Tuition reimbursement
- Corporate gift matching program