Social Media Supervisor
Zenith Media
- New York City, NY
- $70,000-90,000 per year
- Permanent
- Full-time
- Guide and drive social media strategies for certain client account(s) and help to set overall objectives
- Build, maintain and grow client relationships and client business
- Oversee, author and/or constructively edit and review the writing of social media documents (timelines, POVs, RFPs, plans, agreements, client memos, and correspondence from within and outside the agency).
- Prepare plan presentations and oversee preparation of social media plan presentation elements
- Supervise, direct and review the development and implementation of specified social media plans
- Lead weekly social media meetings with clients and provide insight into weekly online media results
- Work closely with influencer and content teams on paid activation of custom content
- Develop, plan and execute social test and learns, specifically around social commerce activation
- Build and maintain relationships with social media publishers and internal agency counterparts
- Understand and adopt new social media trends and/or processes for clients
- Maintain knowledge of current social media trends and provide training
- Develop a successful team of social media planners through coaching and mentoring
- Other responsibilities, as assigned
- Extensive experience working with native social media ad platforms (Facebook, TikTok, Snapchat and Pinterest are priorities) with extensive knowledge in full funnel capabilities and objectives (awareness, traffic and sales)
- Experience with social commerce capabilities and ad formats across all social platforms. Experience with commerce tracking capabilities, such as Amazon Attribution, a plus
- Experience with campaign management/ad serving technology (i.e. Double Click, Double Verify, Google Analytics, etc.)
- Required PC proficiency and solid working knowledge of Microsoft Office (MS Word, Excel, PowerPoint)
- Advanced skills in Excel (pivot tables and macros)
- Experience analyzing social data and market research
- Strong leadership and managerial skills, guiding the junior staff
- Must be a self-starter, with strong planning and organizational skills and the ability to work with minimal direction
- Strong time-management and organizational skills
- Strong communication and negotiation skills
- Proven ability to develop and maintain strong professional relationships with clients, colleagues, and vendors
- Experience managing multiple, competing priorities, duties and/or projects
- Bachelor’s degree
- 4-5 years of social media planning and buying experience, preferably at an advertising or media agency
- Reports to VP, Social
- This position will have 1-2 direct reports