Marketing Analyst
Dostavista.ru служба доставки
- Москва
- Постоянная работа
- Полная занятость
- Identify growth opportunities in user acquisition and retention.
- Create intuitive and informative reports to streamline stakeholder decision-making processes.
- Generate hypotheses, conduct research and A/B tests, and present your findings clearly and compellingly that highlight the importance of your insights.
- Support and monitor existing performance marketing metrics (СRs, CTR, CPA, CAC, LTV, ROMI) identify areas for improvement and develop new metrics that inform decision-making across the company;
- Manage end-to-end projects for cross-channel analytics development, understanding attribution model dynamics providing optimization recommendations based on accurate analytical insights.
- Manage trackers and handle raw data from platforms such as GA4, Adjust, Firebase.
- Minimum of 3 years of work experience as a data/marketing analyst.
- Proficiency in data manipulation (cleaning, transforming, and reshaping data, experience with Python);
- Proficiency in SQL;
- Proficiency in data visualization tools, particularly Tableau;
- Proficiency in digital marketing platforms from Google and Meta;
- Ability to work in a self-guided manner;
- Desire to learn and adapt to new methodologies and tools;
- Excellent communication and collaboration skills for cross-team interactions (product analysts, developers);
- English level B2
- Experience with marketing attribution platforms is a plus;
- Experience with event analytics, setting up events in mobile and web analytics platforms
- Ability to manage complex projects and prioritize tasks effectively.
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