Omni-Channel Marketing Lead
Proclinical
- USA
- Contract
- Full-time
- Job type:
Marketing, Media & Publishing * Location:
United StatesPlainsboro, USAPosting date: 29 Apr 2024Reference: AS.JJ.60139Business Omni-Channel Marketing Lead - Contract - Plainsboro, NJProclinical is seeking a dynamic and innovative Business Omni-Channel Marketing Lead. This is a contract position located in Plainsboro, NJ.Primary Responsibilities:The successful candidate will play a crucial role in developing and coordinating media plans, presenting compelling strategies for endorsement, and managing agency partners. This role is an exciting opportunity to contribute to a diverse portfolio of brands and work closely with brand leads and Centers of Excellence leads.Skills & Requirements:
- Strong understanding of media planning and buying.
- Ability to develop and present compelling plans for endorsement.
- Experience in managing agency partners.
- Ability to align media plans with brand positioning and messaging.
- Experience in developing media strategy across a portfolio of brands.
- Assist in the development and coordination of paid media plans, ensuring alignment with brand positioning and messaging.
- Develop and present compelling plans for management endorsement, including both proven and innovative opportunities.
- Assist in developing media strategy across a portfolio of brands in line with brand objectives.
- Manage agency partners in media planning and buying responsibilities for a portfolio of brands.