Parts E-Commerce SEO Content Writer
AGCO
- Pune, Maharashtra
- Permanent
- Full-time
- Keyword Research and Analysis: Conduct comprehensive keyword research using tools such as Google Keyword Planner to identify relevant and high-traffic keywords. Analyze search trends and user intent to select the most effective keywords for content optimization.
- Content Creation and Optimization: Create and optimize various types of content, including product descriptions, category pages, blog posts, etc., ensuring adherence to SEO best practices. Optimize website content elements such as page titles, meta descriptions, headers (h1s), alt tags, and anchor text for maximum SEO impact. Implement internal linking strategies to enhance website navigation and SEO performance.
- Competitor Analysis: Conduct competitor analysis to identify content gaps and opportunities for SEO improvement.
- Link Building: Develop and implement link building strategies, including outreach for backlinks from authoritative websites and internal linking optimization.
- User Experience (UX) Optimization: Optimize content for user experience, focusing on readability, formatting, and multimedia integration to enhance engagement and retention.
- Localization and International SEO: Understand international SEO practices and localize content as necessary to cater to diverse markets and languages.
- Collaboration and Coordination: Collaborate with product marketers, design, and development teams to ensure SEO-friendly, technically accurate content production and implementation.
- Content Performance Evaluation: Evaluate content performance using SEO metrics, engagement data, conversion rates, and user behavior analysis to identify areas for improvement.
- A/B Testing and Experimentation: Participate in A/B testing and experimentation to optimize content performance and user experience continuously.
- SEO Training and Education: Provide SEO training and education to team members and stakeholders to foster a culture of SEO awareness and understanding.
- Minimum of 8 years’ experience in online/digital consumer
- marketing/B2C/eCommerce industries.
- Exceptional analytical and quantitative skills.
- Impeccable use of grammar, punctuation, and spelling.
- Ability to conduct thorough research and gather accurate information.
- Flexibility in working at different time zones to participate in Business meetings.
- 3+ years of experience driving enterprise level support.
- Proficiency in English is required
- Stay updated on industry trends, news, and relevant topics.
- Exceptional attention to detail, ability to proofread, and meet project deadlines consistently.
- GLOBAL DIVERSITY – Diversity means many things to us, different brands, cultures, nationalities, genders, generations – even variety in our roles. You make us unique!
- ENTERPRISING SPIRIT- Every role adds value. We're committed to helping you develop and grow to realize your potential.
- POSITIVE IMPACT – Make it personal and help us feed the world.
- INNOVATIVE TECHNOLOGIES - You can combine your love for technology with manufacturing excellence – and work alongside teams of people worldwide who share your enthusiasm.
- MAKE THE MOST OF YOU – Benefits include health care and wellness plans and flexible and virtual work option……….