Media Buyer, Google and Meta
BAD Marketing
- Alpharetta, GA
- Permanent
- Full-time
- Develop strategies for online advertising campaigns on Google and Meta platforms based on client goals and target audience.
- Create engaging ad copies and visuals, continuously optimizing them to improve performance.
- Manage the budget allocated for advertising campaigns to ensure cost-effectiveness and maximum reach.
- Data Analysis: Analyze campaign performance data using tools like Google Analytics and Meta Analytics, providing insights to optimize future campaigns.
- Utilize targeting options on Google and Meta platforms to reach specific demographics, interests, and behaviors.
- Decide where ads should appear on the platforms to maximize visibility and impact.
- Keep up with industry trends, platform updates, and changes in algorithms to adapt strategies accordingly.
- Communicate with clients to understand their goals, provide updates on campaign performance, and make recommendations for improvement.
- Generate regular reports on campaign performance and present findings to clients and internal teams
- Holistic understanding of information marketing
- Minimum 2+ years experience in conducting Google & Meta media buying activities.
- Demonstrated analytical and data interpretation skills.
- Strong verbal and written communication skills.
- Detail-oriented, organized, consistent, and reliable.
- Quick learner with the ability to apply personalized training to action.
- Account management experience with a focus on client relations.
- Managed over 6 figures of ad spend.
- Experience and understanding of both Google and Facebook Ads.
- Google Marketing Certification is a plus
- Comprehensive health, dental, and vision insurance plans (US Residents Only)
- PTO
- Paid US Holidays
- Opportunities for professional development and advancement within the organization.
- A collaborative and innovative work environment with a focus on creativity and results.
- 9 AM - 6 PM EST
- Remote
- W2 (US Residents Only)
- BE BAD
- PLAY TO WIN
- EXTREME OWNERSHIP
- SOLUTIONS NOT PROBLEMS
- BEST IDEA WINS
- ALWAYS BE GROWING
- NOBODY IS BIGGER THAN THE TEAM