Associate Public Relations Manager
Pokémon
- Seattle, WA
- Permanent
- Full-time
- Job Title: Associate Public Relations Manager
- Job Summary: This role is responsible for supporting PR initiatives and campaigns across the Pokémon brand's portfolio of consumer products including the Pokémon Trading Card Game and its associated ecosystem, E-commerce (Pokémon Center), Licensing, Publishing, as well as our Animation and Scripted Entertainment programs, and Brand Marketing and Promotional initiatives. You will work closely with a Sr. Public Relations Manager and the Director, PR & Communications to coordinate communications materials, campaigns, events, and other PR activities.
- FLSA Classification (US Only): Exempt
- People Manager: No
- Provide general support to the PR and Communications function at The Pokémon Company International with a focus on the Pokémon Trading Card Game product line and associate ecosystem, Consumer Products including Licensing, Publishing and e-commerce (Pokémon Center) programs, Animation/Scripted Entertainment, Brand Marketing moments and Promotions for video games, mobile products, and competitive play programs.
- Assist in the sourcing and gathering of information to develop PR materials, strategies, and campaigns.
- Draft select PR materials such as press releases, media advisories, fact sheets, Q+As, and messaging.
- Route and track PR materials through approvals processes with a variety of internal and external stakeholders.
- Review content from across the organization for appropriateness.
- Research and maintain media lists.
- Liaise with and manage external agency partners.
- Provide event support in a PR capacity.
- Compile and develop PR reports and presentations.
- Analyze and respond to various media opportunities.
- Three (3) to four (4) years of related professional experience.
- Bachelor's degree or a demonstrated equivalent level of applicable experience.
- Demonstrable ability to plan strategically on a global scale, work effectively with international stakeholders and ensure brand consistency across divisions, time zones and territories.
- Proven track record of executing complex PR programs domestically and internationally.
- Experience working with and managing agency partners.
- Experience and success in product launch management.
- Experience collaborating closely with internal stakeholder teams such as Product Marketing, Social Media, Licensing, Legal, etc.
- Strong project management, creative concept, and plan execution skills.
- Established press and influencer contacts in the video game, family entertainment industry and consumer media is a plus.
- Experience working for or with Japanese companies/brands is a plus.
- Proficiency in Microsoft Office Suite.
- Proven track record of extreme attention to detail and adherence to strict brand guidelines.
- Experience working closely with high profile developers, executives, and other VIP stakeholders.
- Excellent writing skills with the ability to communicate effectively with different audiences.
- Proven track record of working autonomously and being able to gather information and direction from a variety of sources.
- Passion for Pokémon: Develops an understanding of the Pokémon brand, the impact it has on our people, culture, business, fans, and communities, and applying that knowledge and passion to everything you do.
- Challenging the Expected: Approaches challenges with curiosity and creativity, embracing the possibility of failure as an opportunity to learn something new, develop innovative ideas, solve complex problems and identify unique opportunities.
- Integrity and Respect: Demonstrates integrity and respect by leading with empathy, listening to others, seeking out different perspectives, and taking personal responsibility for decisions, actions, and results.
- Dedicated to Quality: Takes ownership to maintain and promote high standards, looks for new ways to learn and improve, and embraces a growth mindset to seek and apply feedback from others in an effort to continuously improve.
- Building Relationships: Develops and strengthens relationships, adopting a "team first" mentality and working collaboratively to solve problems and meet shared goals.
- Delighting Customers: Listens and understands the interests and needs of our customers and stakeholders, making them feel heard and important, and embracing these learnings to continue delivering a unique Pokémon experience.
- An employee first culture
- Company events that celebrate the spirit of Pokémon
- Competitive cash-based compensation programs
- For this role, new hires generally start between $83,000.00 - $97,850.00. Full range: $83,000.00 - $123,000.00. This range is applicable for the labor market where the role is intended to be hired. Final base salary is directly related to each candidates' qualifications and professional experience uniquely.
- 100% employer-paid healthcare premiums for you
- Generous paid family leave
- Employer-paid life insurance
- Employer-paid long and short-term income protection insurance
- US Employees: 401k Employer Matching
- UK/IRE Employees: Pension Employer Contributions
- Fitness reimbursement
- Commuter benefit
- LinkedIn learning
- Comprehensive relocation package
- Hybrid work environment