Digital Marketing Manager

• explore global market and execute marketing strategy
• nice working environment and good colleagues and managers
• good company benefit

• Serve as the regional marketing automation for Asia-Pacific regions and China market.
• Contribute to local demand generation programs by transforming vague concepts into marketing strategies, goals, and assets.
• Collaborate with key regional stakeholders to plan, create, and optimize campaign content with an editorial mindset.
• Develop marketing automation campaigns focusing on customer needs, preferences, demand generation, relationship building, and retention throughout the visitor lifecycle.
• Manage marketing automation campaigns hands-on, including designing and setting up materials, overseeing operations, and optimizing results.
• Coordinate digital presence by overseeing regional social media and online ad campaign management.
• Integrate digital presence into marketing automation campaigns in collaboration with the regional marketing team.

• 5 to 10 years of relevant experience in marketing automation and content marketing.
• Preferred familiarity with Marketo and Salesforce. Proficiency in other marketing automation software (Salesforce Pardot, Hubspot, Eloqua, etc.) and CRM platforms (Microsoft Dynamics, Zoho, etc.) beneficial for training comprehension.
• Proficient in designing, executing, monitoring, and overseeing digital campaigns. Understanding of email marketing principles, email A/B testing, and performance enhancement.
• Experience in team collaboration, both internal and external, for executing social media or online advertisement campaigns.
• Knowledge of HTML/CSS advantageous for identifying and troubleshooting web page production issues, potentially in collaboration with IT.

Adecco