Digital Marketing Manager 市场营销经理

Bjak

Taipei City
Permanent
Full-time

1 month ago
Apply easily

About UsBjak is focused on providing access to affordable and sustainable financial services for people in ASEAN. Headquartered in Malaysia, Bjak is the largest insurance portal in Southeast Asia. Our main portal, Bjak.com, helps millions find the insurance policy with the best value and highest coverage for them. Our investments in technology such as Custom API, blockchain, trading systems and data science is to enable easy access to financial services that were previously inaccessible or difficult to understand.Our core strengths are in navigating the most complex regulations and environments, creating some of the most innovative products in the world. For instance, we are the first platform globally to simplify and offer investment-linked life and health insurance online, coupled with an instant talk-to-agent service.Role OverviewThe Digital Marketing Executive will lead digital marketing efforts to boost brand visibility, drive website traffic, and generate leads. Responsibilities include managing digital channels, analyzing performance metrics, and optimizing for maximum ROI. The ideal candidate is creative, data-focused, and skilled in using digital platforms to achieve marketing goals.Key Requirements:

Create and execute digital marketing plans to boost brand awareness, engagement, and conversions.

Manage and optimize campaigns on Google Ads, Facebook Ads, LinkedIn Ads, and other platforms.
Track and analyze key performance metrics (KPIs) to improve marketing efforts.
Conduct market research and competitor analysis to stay ahead of industry trends.
Work closely with design, content, and sales teams to align marketing strategies.
Keep up with emerging digital trends and suggest new strategies.
Manage vendor and agency relationships for digital marketing projects.
Report regularly to management on campaign performance and opportunities for growth.

Requirements

Bachelor's degree in Marketing, Communications, or related field.
Proven track record in digital marketing, including creating and executing successful digital strategies.
Proficient in Google Analytics, Google Ads, Facebook Business Manager, email marketing tools, and CMS.
Strong understanding of SEO best practices.
Excellent ability to interpret data and provide actionable insights.
Strong written and verbal skills; capable of crafting engaging content.
Innovative thinker who keeps up with industry trends and emerging tech.
Ability to handle multiple projects and meet tight deadlines.
Team player with excellent interpersonal skills.
Google Ads or related certifications are a plus.

Benefits

You will be working in a fast-growing startup that promotes flexible and open culture.
Fast moving, challenging and unique business problems
Attractive remuneration and performance incentives
Strong learning and development plans for your career growth
International work environment and flat organization
Competitive salary
Casual work attire

Bjak