Brand Manager (FMCG)
- Qatar
- Permanent
- Full-time
- Conduct market research and competitor analysis to identify opportunities and trends in the market.
- Create and manage marketing campaigns to effectively promote the brand and its products.
- Collaborate with cross-functional teams to ensure consistent brand messaging across all channels.
- Monitor and analyze brand performance and make data-driven recommendations for improvement.
- Manage and allocate budget for brand marketing activities.
- Develop and maintain relationships with key stakeholders, including suppliers, agencies, and partners.
- Stay up-to-date with market trends and industry developments to identify new opportunities.
- Ensure brand guidelines are followed in all marketing materials and activities.
- Monitor and report on brand health metrics, such as brand awareness and customer perception.
- Proven experience as a Brand Manager in the FMCG industry.
- Strong analytical and strategic thinking skills.
- Excellent communication and interpersonal skills.
- Ability to work effectively in a fast-paced, deadline-driven environment.
- Strong leadership and team management abilities.
- Proficient in market research and data analysis.
- Knowledge of digital marketing and social media platforms.
- Experience in budget management.
- Ability to adapt to changing market conditions and consumer preferences.
Bayt