Copywriter
etaily
- Makati City, Metro Manila
- Permanent
- Full-time
- Bachelor's Degree, Diploma, or Professional Degree in Marketing, Creative Writing, English Studies, Advertising, Business Administration, or relevant fields.
- Minimum 2 years of experience in a copywriting or related role.
- Excellent command of English and Filipino, with impeccable editing, spelling, and grammar skills.
- Ability to convey the appropriate writing tone and style according to industry and brand.
- Proficiency in writing for different platforms, including mobile apps, websites, email campaigns, news releases, and blogs.
- Capable of creating engaging captions for Facebook/Instagram ads and SEM.
- Meticulous attention to detail and a keen eye for quality content.
- Familiarity with Microsoft Office & Google Suite.
- Experience in Facebook Business Manager & Google Adwords is a plus.
- Knowledge of SEO/SEM and CRM-related marketing best practices.
- Highly self-motivated, independent, and well-organized.
- Fast learner and hands-on executor with a positive attitude.
- Ability to work in a fast-paced environment.
- Brainstorm and generate creative ideas for marketing campaigns.
- Ensure logical flow in content, taking user experience into account.
- Coordinate with teams for the timely execution of campaigns.
- Analyse performance data to guide improvements in current and future initiatives.
- Create performance reports for communications initiatives.
- Manage workloads effectively and consistently meet deadlines, even under pressure.