Event Public Relations Officer - ReInvent X Program

• Develop and implement strategic PR programs to achieve significant increases in brand awareness.
• Identify key media outlets and coordinate press conferences and other promotional events that can help boost the event's visibility.
• Write, edit, and distribute content, including press releases, speeches, articles, and social media content.
• Manage media inquiries and interview requests, and build relationships with key industry media.
• Monitor, analyze, and communicate PR results on a regular basis.
• Maintain a keen understanding of industry trends and make appropriate recommendations regarding communication strategy surrounding them.
• Handle the public relations aspect of any potential crisis situations.
• Collaborate with key Event Leads to guide the strategic positioning of the brand.
• Coordinate all public relations activities and events with attention to budget and time constraints.

• Bachelor’s degree in Public Relations, Communications, Journalism, or related field.
• Proven experience as a Public Relations Officer or similar PR role.
• Experience managing media relations (online, social, broadcast, and print).
• Strong writing, editing, proofreading, layout, and design professional skills.
• Excellent communication, presentation, and leadership skills.
• Proven ability to develop and implement PR strategies.
• Strong understanding of the media landscape.
• Ability to keep information confidential.
• Tactical understanding of all primary social media platforms.

• A network of media contacts or a proven ability to develop such networks quickly.
• Experience in event management or promotion.
• Comfortable with occasionally working outside of traditional hours for events and crisis management.

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