Zouk Genting Marketing Manager

• Degree with a minimum of 3 years' experience or Diploma with a minimum of 5 years' experience.
• Driving license is required
• Proficiency with online marketing and social media strategy
• Proven success in designing interactive applications and networking platforms
• Willingness to travel
• Established contacts in media
• 6 days a week (working)

• To plan and execute marketing strategies and deliver the marketing projects with KPIs agreed by the Management.
• Managing marketing campaigns including advertising & promotion support to all Resort's business units, in terms of the marketing strategies to drive resort traffic/arrival and revenue.
• To drive project management/implementation of multiple-channel digital marketing platforms for incremental revenue generation and operation efficiency.
• Responsible for end-to-end marketing material production process from creative design, printing to delivery/installation.
• Manages the brand, messaging & positioning online & on-the-ground.
• Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-¬facing communications, including print, digital, and video assets
• Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels
• Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support
• Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
• Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
• Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
• Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
• Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
• Partner with email, performance marketing, and web teams to design, test, and evolve lead-nurturing tactic
• Develop & oversee various marketing strategies & campaigns in line with the brand guidelines & story.
• Devise & present ideas & strategies for promotional activities with Operations team.
• Writing & proof-reading copy.
• Manage the relationship with the various departments that are responsible for the development of marketing campaigns.
• Stimulate dialogue & communication with guests & consumers.
• Proven success in developing marketing plans and campaigns
• Excellent written and verbal communication skills
• Strong project management, multitasking, and decision-making skills
• Metrics-driven marketing mind with eye for creativity
• Maintain and improve various social media accounts including Facebook, Instagram, Mixcloud, Youtube & Spotify as well as any others planned.
• Work with website developers & content writers to ensure website visibility & functionality.

• Experience the fun, young, open-minded working environment
• Career Development Opportunity

Maukerja