Marketing Executive

Lupin

  • Kannur, Kerala
  • Permanent
  • Full-time
  • 1 month ago
Qualification:
  • B. Pharma, B.Sc. (Preferable)
  • Non-Science Graduates /D. Pharma (with min. one year of experience can also be considered)
Experience:
  • 06 months - 2 Years
Key responsibilities:
  • To meet the assigned customers (Doctors, Chemists, Stockists etc.) in the desired frequency as per our company strategy.
  • To generate prescriptions and achieve sales targets product-wise, value-wise both in primary and secondary sales on monthly as well as yearly basis.
  • Enhance territory profitability, increase / maintain brand market share and ensure proper customer relationship through different customer engagement initiatives in line with our company strategy.
  • Manage proper product distribution in the assigned territory and control expenses such breakage, expires etc.
  • Provide market intelligence data on market conditions and impact of promotional strategy of company's products as well as that of competitors to the line managers and the marketing team.
  • Prepare and propose strategic distribution plan for the assigned territory for the month as well as the year to meet the business objectives.
  • Develop and generate Stockists / distributor orders as per the business plan, ensure proper supply of goods and also ensure that all payments and dues are collected from the Stockists / distributors as per company policy.

Lupin

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